Simply and Easy to Use!
April 18, 2022
Simply and Easy to Use!
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Madison Logic Platform
In my current role, we run Content Syndication campaigns through Madison Logic and use their platform to track the performance of these campaigns. I am given insight into how well each piece of promoted content is performing, how many leads have been brought in, and break performance down by company size range (small, medium, and large). It gives a great center of truth when comparing campaign performance metrics to our internal systems.
- Data insights
- Performance reports
- No needed improvements come to mind
- It has allowed me to pivot during campaigns to promote content that had a greater impact on my demand generation efforts.
- During a campaign, my company's reporting system was not working correctly. I was able to use the Madison Logic Platform to show campaign performance.
- Tableau CRM (formerly Einstein Analytics)
Madison Logic Platform is used specifically at my organization for tracking campaigns run through them. Tableau is more of a company-wide platform used to track all demand generation performance. I personally like the Madison Logic Platform because it is easy to use, and the support I have received from the Madison Logic team has been amazing.
Do you think Madison Logic Platform delivers good value for the price?
Yes
Are you happy with Madison Logic Platform's feature set?
Yes
Did Madison Logic Platform live up to sales and marketing promises?
Yes
Did implementation of Madison Logic Platform go as expected?
Yes
Would you buy Madison Logic Platform again?
Yes