Magnolia: open source platform with the best DXP capabilities
January 10, 2022

Magnolia: open source platform with the best DXP capabilities

David Caviedes Márquez | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Magnolia

We are official partners of Magnolia, so we implemented Magnolia DXP in multiple customers with multiple use cases: e-commerce webs, industry services, tourism operators, airline companies, government, etc. Each of these use cases is different, with different needs, but, in the end, Magnolia facilitates the state of the art on customer business, and plays as a central platform for digital strategy
  • Headless approach
  • Easy to use (minimum learning curve)
  • Reduced time-to-market
  • DXP capabilities
  • Open source
  • Documentation
  • Support
  • Modular architecture
  • e-commerce capabilities
  • Cloud services
  • New major versions upgrade process
  • Fast time-to-market
  • Business customer evolutions adaptation
  • User experience
Magnolia, as a DXP platform, has multiple capabilities that make it easy for users to manage the platform, for example, WYSIWYG Editors are very easy to use because you can test it in development time how end-users will see the web pages Mobile capabilities Agnostic front-end development, makes visualization work perfectly across different channels
We experiment well performance in webs based on Magnolia. In fact, some of these webs have maintained high loads with thousands of end-users connected at the same time, and with transactional operations, without problems. Also, in editor mode, we can work with multiple administrators and publications and can manage thousands of contents with a good performance
Some of my favorite Magnolia features are: Editor capabilities REST API Default REST API permits multiple headless approaches and facilitates communication with third-party platforms Content management Easy way to manage contents, WYSIWYG editors, SPA editors, etc Personalization Personalization tools helps to adapt content to particular situations, like campaigns, types of users, etc Open source Its open-source philosophy helps to adapt Magnolia platform to customer needs in an easy way
Magnolia is a good competitor in the DXP scenario: Reduced costs License costs are contained, what brings customers the ability to develop their business with a minor impact Open source platform It helps customers to adapt the platform to some special needs DXP capabilities Good DXP capabilities: e-commerce, optimization, analytics, DAM, etc Fast time-tom-market

Do you think Magnolia delivers good value for the price?


Are you happy with Magnolia's feature set?


Did Magnolia live up to sales and marketing promises?


Did implementation of Magnolia go as expected?


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Liferay Digital Experience Platform (DXP), Adobe Experience Manager, Hippo CMMS
Magnolia adapts well to various types of scenarios, thanks to its fast time-to-market, agnostic front-end, and DXP capabilities. Some examples of well-suited scenarios could be: Company services Thanks to its content app approach, it is easy to model different types of contents, like services, and thanks to front-end capabilities, it is [easier] to expose these content to end-users Aviation, transport Retail

Magnolia Feature Ratings

WYSIWYG editor
Code quality / cleanliness
Admin section
Page templates
Mobile optimization / responsive design
Publishing workflow
Form generator
Content taxonomy
SEO support
Bulk management
Availability / breadth of extensions
Community / comment management
Internationalization / multi-language
Role-based user permissions