1. Home
  2. Marketing Automation Software
  3. Adobe Marketo Engage Reviews
  4. User Review of Adobe Marketo Engage
Marketo Review
July 20, 2021

Marketo Review

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Modules Used

  • Marketo Lead Management
  • Marketo Analytics
  • Marketo ABM

Overall Satisfaction with Marketo

[Marketo is] mostly used for supporting B2B business [with] sending emails to [customers.]
  • Lead Management
  • Email Manager
  • SFDC Integration
  • Email editor can be improved
  • Campaign workflow can be improved
  • Product Launches
  • Cross-Sell
  • Customer Service
  • Lead Management
  • Prospecting / New Business
Marketo is more user friendly compare to any other tools[.]
1 to 5 million
Both
Marketo is a good and user-friendly tool that can be easily learned and execute the campaign sooner.

Adobe Marketo Engage Feature Ratings

7.6
WYSIWYG email editor
8
Dynamic content
6
Ability to test dynamic content
6
Landing pages
8
A/B testing
8
Mobile optimization
6
Email deliverability reporting
9
List management
9
Triggered drip sequences
8
7.8
Lead nurturing automation
8
Lead scoring and grading
7
Data quality management
9
Automated sales alerts and tasks
7
7.0
Calendaring
6
Event/webinar marketing
8
8.0
Social sharing and campaigns
8
7.7
Dashboards
9
Standard reports
8
Custom reports
6
6.5
API
7
Role-based workflow & approvals
5
Customizability
6
Integration with Salesforce.com
8
Integration with Microsoft Dynamics CRM
7
Integration with SugarCRM
6