Overall Satisfaction with Monetate
Monetate addressed the issue of needing to provide different content for different audiences. It was used only within the ecom dept, but fulfilled requests made by other depts.
- Very easy to set up new tests.
- Very easy to report on these tests.
- Super quick changes can be made to your site that are automatic.
- Reporting was not always as reliable as I had hoped.
- Should be some kind of alert when you create or start a test that interferes with another.
- We were much more agile. If we needed a change to the site, we could have new content instantly.
- Ability to treat different segments differently.