Item: Monetate
Rating: 7
Author: Verified User

Overall Satisfaction with Monetate

Use Cases and Deployment Scope

It is being used in the e-commerce department for the customer experience team. It addresses customer experience issues within our direct to consumer website.

Pros and Cons

Pros

Client services - quick to respond to issues
Forward looking initiatives - early access program allows clients to test out new services
Training documentation - educational webinars available about how to use

Cons

Need dev support - web development expertise is required in order to set up tests actions.
QA process - they seem to test on simulators which causes issues with mobile actions and experiences. We often have to send work for further QA.
Client-focused - focus is on monetate, not on client. Pushes programs that might not make sense for a client in order to further new products.

Return on Investment

Positive - testing plays an important role in any digital business.

Monetate is well suited for a larger testing and optimization team that has internal web development support. For lean teams without much expertise, it might not be the best option. It takes 2-4 weeks for Monetate to set up actions, so it is not the best vendor for agile groups working at a fast pace.

Comments

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Jonathan Duch
commented 8 years ago
Thank you for sharing your feedback. Monetate values your input. My name is Jon and I am responsible for Monetate's Voice of the Customer program. I am sorry to hear that you are not entirely pleased with your experience with Monetate and I would like to see if I can help. It is our intent for each customer to be left with the feeling that we are client-focused and helpful and anything less calls for action. If you are open to it, I would appreciate the opportunity to chat with you about your concerns regarding QA turn-around times, mobile emulators, and our machine learning capabilities. If you are open to a conversation, please reach out to me directly at CustomerVoice@Monetate.com and we can schedule time to talk at your earliest convenience.

Room for Improvement

Modules Used