Monetate Makes Money
May 23, 2019
Monetate Makes Money

Score 8 out of 10
Vetted Review
Verified User
Modules Used
- Testing and Optimization
- Customer Segmentation & Targeting
- Personalization
Overall Satisfaction with Monetate
Monetate is used to run campaigns/promotions and AB tests on our site. In addition, we look at the analytics behind each of these things and gather data on how to improve our strategies for future campaigns and tests.
- AB Testing: ease of use & ability to access metrics/analytics
- Campaigns/Promotions: preview mode is especially helpful in identifying exactly what will show up
- Customer segmentation functionality would be great in identifying the different types of customers we have
- Other ways to organize/gather data to identify different perspectives
- Having improved analytics helps inform on making better business decisions