Great for tool to support your platform.
Updated January 23, 2025

Great for tool to support your platform.

Matthew Yunk | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Software Version

Certona (legacy)

Modules Used

  • Testing and Optimization
  • Customer Segmentation & Targeting
  • Personalization
  • Recommendations

Overall Satisfaction with Monetate

AB testing and personalization platform for B2C or B2B With powerfulness comes a bit of complexity. Not necessarily a fault on the Monetate side, but it's just how it is. However, it takes quite a bit to get used to the UI and really make the most of the options.

Pros

  • personalization
  • a/b test
  • email

Cons

  • interface
  • ui improvements
  • configuration clarity
  • great value
  • prefer not to reveal details
troubleshooting times were longer than I expected

Do you think Monetate delivers good value for the price?

Yes

Are you happy with Monetate's feature set?

Yes

Did Monetate live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Monetate go as expected?

I wasn't involved with the implementation phase

Would you buy Monetate again?

Yes

suited well for established platforms, custom implementations can be tricky

Comments

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