NateBase covers all bases
Overall Satisfaction with NetBase
We are currently using to monitor and determine the effectiveness of our social media efforts. We primarily use it in our marketing department. NetBase has been essential in monitoring the sentiment of our fans.
Pros
- Aggregates and converts data into useable social media reports
- Measures sentiment in effective way
- Helps to provide a real-time view of our social landscape
Cons
- I think enabling publishing capabilities for Instagram
- I think the pricing could be more affordable and less piecemeal
Right now we have one person using it the most which is our Social Media Director.
- It allows us provide better customer service to our internal clients by being able to provide timely reports.
- It has allowed our social media director to respond in real time to conversations happening on socials.
- It has also improved our the efficiency in which our Social Media director has been able to do his job by allowing him to schedule posts.
I think the biggest advantage of NetBase is the ease of use and the availability of training to maximize the platform to its full potential.
Comments
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