Overall Satisfaction with Newswire
Newswire is a critical component of our news distribution on behalf of clients. The platform is seamless, easy to use, and has all the relevant features needed to ensure news reaches the correct journalist at the correct publication. Of great importance is the fact that Newswire has awesome customer support. Highly recommended!
- Has the correct journalists in its database
- Wide array of key publications
- Customer support is awesome
- Very very easy to use
- Needs to add a physical security vertical - if it has not done so already
- Rapid distribution of news
- Enhanced communication capabilities
- Great measurement and data
- Superb reporting capabilities
- Great visualization of reports
I have used a few competitors of Cision - I choose not to mention them here - and while they provide a great solution, Newswire is just easier, simple and they have much better customer support - and when you run into issues the level of customer support does become a game changer
Do you think Newswire delivers good value for the price?
Yes
Are you happy with Newswire's feature set?
Yes
Did Newswire live up to sales and marketing promises?
Yes
Did implementation of Newswire go as expected?
Yes
Would you buy Newswire again?
Yes
Using Newswire
1 - Only one person from our media engagement team uses Newswire and because the process to upload a release is so easy and seamless you do not need to have masses of people accessing the system. It is a stress free and very easy process. Less people using the system means they can focus on other tasks.
1 - We only have one person working /accessing newswire. They need to be able to follow a basic and intuitive system that provides a landscape view of the entire distribution process. These people need to be able to understand various vertical markets, approval processes and team work - and Newswire supports all of this.
- general news
- product announcements
- Market issues news
- Announcing opinion on new issues
- Announcing the entry of a company into a new market
- Issuing phot captions
- Communicating video interviews
- Providing question and answer documents
Evaluating Newswire and Competitors
- Price
- Product Features
- Product Usability
I spent a significant amount of time researching competitors to Newswire and selected Newswire because of their great and easy to use platform and superb customer support - they are simply great people. Also, if I need after hours support and need to work on the weekend I have always had a response from the team. Other competitors make you wait till the next business day.
Nothing really stands out other than one area that I always focus in on, Newswire could do with a few more vertical distribution markets that we could select that would enable us to reach key and relevant media. I think that there are one or two groups missing that could be added in and this is an easy fix.
Newswire Support
Pros | Cons |
---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
I did not purchase premium support because i did not believe that my consultancy needed it. However, if you are an agency that believes you need this level of support then I feel certain that you cannot go wrong. The team at Newswire will have you covered! and they care, that is crucial!
It was after hours and I had a release that needed to go out to the market the following day. I needed to get the release to a key vertical market and needed to have sight of the publications that the release would be going to so I could assess if the vertical was appropriately covered. It was no problem for the support team, they sent me publication lists to review. The release went out successfully the next day.
Using Newswire
Pros | Cons |
---|---|
Like to use Relatively simple Easy to use Technical support not required Well integrated Consistent Quick to learn Convenient Feel confident using Familiar | None |
- Loading of press release
- Selection of add on options
- Approval process to get the release accepted by Newswire
- Payment gateway
- Collaboration feature between user and their client to review the final release
- Very little - very intuitive
Yes, but I don't use it