Engaging customers via ON24
July 25, 2019

Engaging customers via ON24

Chaimaa Aarab | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with ON24

We're using ON24 for our webinars
  • Lead generation

Pros

  • Easy to use
  • Analyze results
  • Support

Cons

  • Producer access
With data collection and the several reports, our marketing system can engage more with the customers and based on some information send personalized invites to attend specific events as seminars/other webinars/workshops (based on the customers interests). We can also after a webinar generate some qualified leads based on the webinar's content and also attendees.
The importance of attendees for a live and on demand webinar
The importance of the analytics and the customisation of the platform
The support from the ON24 team (before, during and after the webinar)
The follow up with the attendees and non attendees
The interactivity and having customers feedback (knowing how much are the customers satisfied)



  • Customers education on new topics
  • Generate leads
  • More customer engagement
  • More visibility
1) The best thing about ON24 is the interactivity, you can answer your customers' questions and have their feedback during and after the webinar.
2) Brand customized.
3) Measurement and Analytics.
4) Convert a live webinar to an on-demand one to engage more people.
5) Instant and detailed reports of who viewed the webinar (both live and on-demand versions).

ON24 Feature Ratings

Virtual Event ()
Not Rated
7.5
Audience polling
9
Q&A
6
9.0
Branding options
9
Integration to Marketing Automation
9
10.0
Participant roles & permissions
10
Confidential attendee list
10
10.0
Calendar integration
10
Record meetings / events
10
Slideshows
10
Event registration
10
Mobile Capabilities ()
Not Rated

Comments

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