ON24
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ON24
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- Free/Freemium Version
- Premium Consulting / Integration Services
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Product Details
What is ON24?
ON24 believes that great webinars are the foundation of successful digital marketing.
According to the vendor, ON24 helps businesses offer engaging webinars that drive business results.
They describe its key capabilities as including:
- Ability to deliver an immersive, interactive, video-rich experience which collects and transmits a wide range of audience interaction measurements.
- Ability to integrate with leading CRM and marketing automation platforms, providing a rich data set of prospect signals to drive sales and marketing follow up.
- Ease of use
- An interactive and engaging on-demand experience
- Seamless on-demand, chapterization, editing tools, and content hosting
The vendor states more than 1,200 global organizations, including SAP,
LinkedIn, Microsoft, Merck, EY, HubSpot, athenahealth, Macquarie, RSM, Marriott
and AdRoll rely on ON24.
ON24 Screenshots
ON24 Videos
ON24 Webcast Elite: Award-winning, data-rich webinar software that brings audience interactivity and insights together, in real-time.
ON24 Engagement Hub: A single destination to seamlessly create, manage and deliver multimedia content for every audience.
ON24 Target: Personalized landing pages built for your specific audience, from account-based engagement to sales enablement.
ON24 Integrations
ON24 Competitors
ON24 Technical Details
Deployment Types | SaaS |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
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Frequently Asked Questions
What is ON24?
ON24 is a webcasting, virtual events platform accessible from any device.
What are ON24's top competitors?
What is ON24's best feature?
Reviewers rate Support Rating highest, with a score of 9.4.
Who uses ON24?
The most common users of ON24 are from Enterprises (1,001+ employees) and the Computer Software industry.
Reviews and Ratings
(566)
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May 20, 2022
First time attendee, would come back
I've used ON24 as an attendee and from what I've experienced so far it is a well-put-together service. It keeps the buzz and excitement element of attending an in-person event but through a virtual experience. I wish every virtual event was put together through ON24, and if I saw other events being hosted by them that I was interested in I would be more to attend.
- Offering different spaces within the virtual area
- Encourage engagement
- Communication
- It would have been nice to get more info about the sessions beforehand
- It would have been nice to be able to book the sessions beforehand
This is n/a for us right now as I am using this as an attendee although I would consider using the service if I were working in a company that delivered multiple events and had the budget for it! Currently, the contract I am working with is govt funded so there might be budgeting issues there!
May 20, 2022
Do better with ON24.
We use ON24 as a platform for our webinars. As opposed to Zoom, ON24 provides a much cleaner customer experience. It enables the customer to access resources when they need them. It also provides terrific options to report on engagement which is a terrific way to improve the sales journey.
- Format
- Support
- Customisation options
- Would love to access a recorded demo to share with colleagues instead of attending a live one.
The engagement data that ON24 provides is incredible. It has allowed us to really dive into the user experience. We noticed that our users love the resources section and have therefore improved the content. We have also noticed a much higher engagement in the Q&A section. With the data being collected upon a customer registering, we can now more easily get back to our customers if we didn't manage to answer their questions during the live Q&A.
ON24 offers a great virtual experience if you want to host webinars and online events. This is especially the case if you are hosting a multi-session event. It provides the user with the ability to easily host demos, datasheets, and all manner of content to help optimize an attendee's experience.
- Great webinar service
- Virtual experience platform
- Content hosting platform
- Making the options of the webinar not pop up all at once (less cluttered).
- An easier experience to host different types of virtual events.
- The adjustability of their menus when hosting a virtual event.
Still relatively inexperienced with this product. From what I've seen so far, it's fairly easy to access attendee information, which would make it that much better for Sales and Marketing teams to create campaigns to reach out and follow up with attendees. This allows for easier optimization of qualifying Marketing and Sales Leads.
Our Field Sales teams were unable to engage in person with our potential Medicare health plan members. Our marketing team had to react quickly and ON24 was the company that fit the bill for being able to provide a tool where our field sales teams could engage with potential members. ON24 is such an excellent tool. The team was able to use the analytics to track engagement. While we began with enrollment seminars, we ended up scaling our webinars into other areas to put our field sales teams out in front of potential health plan members.
- Engagement tracking - how long an attendee stays on the webinar.
- Registration page customization.
- email offerings - reminders and thank you.
- Ability to customize the console with our company's content.
- Break out rooms.
- An easier way to slice and dice the analytics - would like to see ON24 up their game in that area.
- Our team likes that ON24 is very self-service-oriented, there are some situation that don't fit into the self service and sometimes requires a conversation with a live person (not a chat bot) - would be great if there was a help desk type of contact.
Our company has connected ON24 with our CRM system. We did that last year. Due to this integration, has provided our marking and sales teams use a lead nurture program. The connectivity takes the leads collected via ON24 webcasts via the registration page - this goes into a CRM sales dashboard. From that dashboard, a feed goes to our email vendor. The functionality between ON24 and our CRM system has been a game-changer.
May 15, 2022
Great platform
We use it for all internal and external meetings. In a time when most events became virtual, we were really able to use ON24 over the last two years to provide successful events in a time we could not meet in person. All of the updates and changes have been very beneficial.
- Polling and Survey
- Personal Touch
- Closed Captioning options
- Media and Video sharing
- Pinning Speakers
- Interrupter for hard of hearing on screen with the speakers.
- Screen Share not being in media player and should be in the slides area.
n/a
May 15, 2022
Neophyte user with big aspirations
Webinars for content marketing programs.
- Graphics
- Drive contacts.
- Data aggregation.
- CRM Support.
- Lead generation.
- Content management.
- More profile information.
- Password access uniform across usage.
- User ID info consistent and on profile.
Generating partnerships that can be referred for our partners to use ON24 services.
May 15, 2022
ON24 Great Customer Experience
We use it to host virtual events, both for potential clients and current customers. They vary from informational sessions to sales pitches, and fund events. It is used across Marketing, Customer Service, Sales, and Customer Experience teams. We were able to host virtual city visits during the pandemic which helped keep our customers engaged when they couldn't travel.
- Registration
- Video Quality.
- Audio Quality.
- I little more analytics.
- Chat/Networking.
- Educational Pricing.
We use the data to follow up on prospective clients and track if customers keep using our service more when they join an event or do not. It really helps paint a fuller picture of the customer journey. We also know when to stop reaching out to customers if they don't purchase anything.
May 14, 2022
Love the ON24 platform and experience
I use it for our webinar programs, and live and hybrid events.
- Webinar Marketing.
- Content Solutions.
- Events
- Translations
We use engagement data to map out our audience's needs, goals, and challenges. We use this information to create the buyer's journey and help provide content to them that's most appropriate for them. We also use it to score our leads and understand how engaging our content is and how engaged our audience is.
May 13, 2022
New to ON24
We currently use it to engage with suppliers we work with and promote their content to our customer base. We also promote our systems to our customers too
- easy of registration
- Chat is good
- out of the box functionality
- Easier understanding to integrate with other systems like email clients
- Resent update for your information area did not have any redirects incorporated. Poor!
- Escalated help is slow when Chat is an issue. Takes too long and doesn't give reasonable answers
Our company doesn't do cold calling but we incorporate a CRM
May 13, 2022
Flashy Platform, With Some Tweaks
We use ON24 to hold webinars and virtual conferences for our customers and prospects. We provide great content for EHS professionals through our Subject Matter Experts.
- Certificates
- Ease of use for presenters
- Customization
- Customization (Viewers on laptops get a different view than viewers on desktops)
- Capabilities (Including password-protected sessions on the engagement hub, allowing password protection and domain filtering through other registration sites like Marketo)
- Ease of use (customizing the console can be challenging)
Still working on this.
May 13, 2022
The tool for Webinerds!
As a demand generation tool- we run campaigns that webinars are a part of. ON24 allows us to connect with our customer base in a unique way. The engagement tools allow us to connect with our partners and prospects and gauge their journey in the buying process with the analytics provided in ON24.
- Best in class datapoints
- Integrations
- Customer Support
- Engagement tools
- Chat functions
- Poll question revamp and customizations
Our BDRs can view what clients are interacting with due to the Salesforce integration in a single pane of glass- so helpful!
We use ON24 for our webinar program, which offers CPE credit to other accounting professionals.
- CPE credit and polling questions
- Console design options
- Customization options
- Oftentimes, our slides get messed up after uploading - graphics and text move or disappear. Then we have to re-upload with screenshots of the slides in their place to avoid those formatting hiccups.
- When you call in via phone, the audio is significantly worse.
- The backend of the elite studio sometimes feels kind of busy. If you switch to another tab, everything also resets.
- When using the pop-up polling question function, if an attendee accidentally exits the window, they lose the ability to answer it completely, which impacts their capacity to earn CPE credit.
It's great to be able to edit the code of the registration page link to see where our audience comes from. By tracking sources, we've been able to see the effectiveness of our email lists.
May 13, 2022
From the seat of execution...
We use ON24 to facilitate virtual and hybrid event experiences for our clients. It allows us to provide a reliable and secure platform that lets us tailor the experience to our customer's branding and communication needs.
- Lots of customization options
- Extensive Knowledge center for self-learning.
- Allows us to create multiple types of experiences in one place.
- Some tools lack consistency in design or functionality.
- Some features a bit hidden.
- Certain functionalities are locked to others that may not be included in a plan, like an archive chaptering tied to slides.
Our company does not use the data directly but our clients do for everything from targeted post-event communication to qualifying their attendee's interest for priority at other live events.
May 13, 2022
ON24 Review
We utilize ON24 as our main webcast and virtual events platform. We use it to offer CPE credits to external guests as well as to create content journeys for our contacts and clients.
- Platform customization
- Ease of certification
- Anyone anywhere can access
- Mobile user experience
- More presenters on camera at once
- View of the cameras on the presentation mode
We have created dashboards that integrate all of our ON24 data into a PowerBI template that gathers data from our CRM. This allows us to get a snapshot look at how our webcasts are performing and gives us insight into areas we should continue to create content on. It shows us where we can follow up on certain client areas and what we can table for now based on results.
May 11, 2022
Take Your Webinars to the Next Level with ON24
We use ON24 for our global webinar program. We were using the platform before the pandemic but it became critical in 2020 when everything moved to virtual. We host roughly 15 webinars a month, just in the US, through ON24. It's a great platform to have multiple users and webinars being managed at one time and in different time zones. There are a ton of engagement options within ON24 that helps us engage more with our audience than other webinar platforms.
- Engagement tools like Q&A, Resource List, and Speaker Bios allow the opportunity for attendees to connect with speakers, access more information, and get real-time answers to their questions. The features are very easy to use.
- The ability to have multiple presenters in control of the webinar is a great feature. No more "passing the ball" or controls between presenters or needing to hear a presenter say "next slide" each time they want to advance their presentation.
- ON24 allows users to seamlessly show slides, video clips and screen shares.
- The ability to upload your own virtual background to your webcam would be a nice addition. They do have a library of selections and a blur feature though so there are some choices.
We share all of our engagement data with Marketers for each webinar so they can review what worked and what didn't. We also have an API set up to send some of the data from ON24 to our contact management system. This helps in the conversion of registrants to leads automatically without us having to manually enter registrant information. It's a huge time saver compared to our previous webinar platform which didn't offer that functionality.
April 28, 2022
On24 review
We use On24 as our webinar platform for our webinar products, our company's primary product. We have our system fully integrated into On24 for automated emails and registration after customers purchase through our separate cart system. We build the webcasts, set up all of the configurations, and moderate our webinars within On24.
- Provides options for customization of the audience console
- Ability to upload both video and slides
- Ability to connect via webcam with digital backgrounds now provided
- Communicating server and platform problems and providing alternate solutions
- Breakout rooms cannot be recorded
- On demand rendering takes several hours
- Conduct lead scoring
- Track registration and attendance
- Enable sales follow-up
March 20, 2022
Engage your audience!
ON24 is largely used within the organization, both internally and outside the company. It used for training Sales about our products and solutions. It also used outside the company to reach out to our prospects and educate them about our offering along with our existing customers to make sure we keep them updated about the new solutions that we're bringing to the market. It allows the company to have a very engaging and dynamic way of communicating and sharing knowledge with a large range of people at the same time. It is a very powerful tool and also flexible.
- It allows us to share thought leadership with our audience, bringing them up to speed with the best practices and the challenges we;'re solving for them
- It allows us to train our Sales people about our new range of products and solutions
- Powerful tool to use and very engaging, as it is easy to consume both live and on-demand
- Time selection feature is not friendly at all.
- Eloqua integration can be complicated, especially when using a widget like Resources that is hard to integrate to Eloqua. That needs to be adjusted, or best practices need to be shared with Eloqua users of ON24.
March 08, 2022
ON24 a good value with White Glove Support
We use ON24 for large-scale meetings with multiple presenters and slideshows. Also great for showing videos
- Shares Videos
- Tech Support throughout the presentation
- Large scale Webinar
- Moving windows on the screen can be tough
- Last minute changes cannot be done because the tech needs time to review
- I think mic checks for presenters could be done prior to meeting
- Integrate with CRM/marketing automation software
- Track registration and attendance
- Identify and track top-engaged accounts
March 03, 2022
ON24 - a great webinar experience!
ON24 is our primary webinar platform that we use to deliver webinars to our customers and prospects. These webinars can be through leadership or product focused and are typically between 30 minutes to 1 hour in length. We build the webinar from scratch in ON24 and it integrates with our other internal software/systems internally.
- Great user experience - customisable user console is great
- Easy to use - new team members/presenters get up to speed with it very quickly
- Interactivity is great - polls and surveys
- Archiving on demand takes a long time
- Doesn't facilitate two-way discussion
- Different registration page options would be useful
- Integrate with CRM/marketing automation software
- Conduct lead scoring
- Track registration and attendance
February 17, 2022
From Novice to Webinerd! ON24 is the way to go!
We use ON24 as our platform to host our webcasts. It's used by most of our departments. We also use this for lead lists.
- ON24 is easy to use.
- We're teaching users how to use all offerings with the training and cheat sheets available.
- Good response rate from reps.
- An intuitive platform.
- Not being able to switch from Simulive to Live: having to create a new webcast messes up registration if a partner decides to do a pre-record.
- The delay between the Producer platform vs. Live: often we don't see the glitch on the audience side, but the producer side will not move sometimes.
- Archiving faster.
- Conduct lead scoring
- Track registration and attendance
- Enable sales follow-up
- Identify and track top-engaged accounts
December 29, 2021
Virtual events go to place
ON24 provided great value to our organisation in terms of webinars. Since the pandemic started we need trusted platforms that will help us with our marketing campaigns and activities. This has helped us to continue our campaigns seamlessly. I can that this will be one of the go-to platforms these days.
- Reliable.
- Ease of use.
- Flexible.
- Provides great value to our organisation.
- Pricing can be improved.
- Reach out to more people.
- Provide support.
- Integrate with CRM/marketing automation software
- Conduct lead scoring
- Track registration and attendance
- Enable sales follow-up
- Optimize campaign nurture programs
- Identify and track top-engaged accounts
December 22, 2021
ON24 is a Great Platform for Virtual Education!
We conduct many webinars throughout the year and use ON24 for all virtual programming. Our webinars broadcast to between 10 and 1,000 people at a time, and contain a certification tool to ensure that our users can earn continuing education credits from our programming.
- Works in-browser without requiring a download on the user's end
- Seamless API integration with our AMS
- Easy to use for presenters
- Ability to start/stop/pause videos instead of always starting from the beginning
- Ability to moderate attendee chat
- Allowing certification in breakout rooms
Track registration and attendance
December 21, 2021
Valuable for Lead Generation | Offers a Unique Experience
ON24 delivers an engaging experience that recruits new members and provides value to our current member base. We are currently using it to encourage and equip our member base, but are looking to use it as more of a top-of-funnel platform (playing to more of its strengths) in 2022. Our nonprofit works with Christians in the business world, so we use ON24 Webcast Elite to provide valuable content to users in hopes that they take the next step to become involved with our organization.
- Customization.
- Data.
- User Engagement.
- Being able to control who is on screen as a producer.
- Better registration pages (more customization).
- A little more customization to the console (fonts, sizes, etc.)
- Integrate with CRM/marketing automation software
- Track registration and attendance
- Identify and track top-engaged accounts
December 21, 2021
Moving to virtual events
Used to connect with current customers, internal training, and lead generation.
- Sound and Audio.
- Ability to create interactive experiences such as polls and surveys.
- White glove management services are available for all planning and execution of webinars and events. Free's up internal resources.
- Interactive chats.
- Additional console templates.
- Additional registration page layouts.
- Integrate with CRM/marketing automation software
- Conduct lead scoring
- Track registration and attendance
- Enable sales follow-up
- Optimize campaign nurture programs
- Identify and track top-engaged accounts
December 21, 2021
A user friendly platform in webinars
By using this software, I can use and see multiple windows, and I can review the profile of the speaker. I can chat with them during the question-and-answer portion. I can see the speaker clearly, and I've used this during webinars. It also saves memory because it will work on the browser. It is also user-friendly.
- Webinars.
- Easy to use and manage.
- No need to download.
- None, I'm satisfied.
- Integrate with CRM/marketing automation software
- Conduct lead scoring
- Track registration and attendance
- Optimize campaign nurture programs