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What is ON24?

ON24 is a webcasting, virtual events platform accessible from any device.

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Popular Features

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  • Event registration (347)
  • Q&A (368)
  • Record meetings / events (352)
  • Slideshows (349)

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What is ON24?

ON24 is a webcasting, virtual events platform accessible from any device.

Entry-level set up fee?

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  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Online Meetings / Events

Features related to hosting and attending meetings and events online.

Avg 8.2

Online Events Collaboration

Features related to collaboration between attendees during web conferences, webinars, and other online events.

Avg 8.1

Online Events Security

Features related to the security of meetings and other events held via web conferencing/webinar software.

Avg 8.6

Online Events Marketing

Features related to the marketing and branding of online events, and use of online events for marketing purposes.

Avg 8.3
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Product Details

What is ON24?

ON24 is presented as a sales and marketing platform for digital engagement, with a portfolio of webinar, virtual event and content experiences that drive engagement, generate first-party data and deliver revenue growth. Through the ON24 sales and marketing platform for digital engagement, businesses receive webinar, virtual event and content experiences to drive engagement, generate first-party data and deliver revenue growth from demand generation to customer success to partner enablement.

ON24 boasts more than 2,000 customers worldwide, including 3 of the 5 largest global technology companies, 3 of the 6 largest US banks, 3 of the 5 largest global healthcare companies, and 3 of the 5 largest global industrial manufacturers, enabling organizations to reach millions of professionals a month for billions of engagement minutes per year with all the first-party data being captured, generated and integrated from one place. ON24 is headquartered in San Francisco with global offices in North America, EMEA, and APAC.

ON24 Features

Online Events Collaboration Features

  • Supported: Audience polling
  • Supported: Q&A
  • Supported: Handouts

Online Events Marketing Features

  • Supported: Branding options
  • Supported: Integration to Marketing Automation

Online Events Security Features

  • Supported: Participant roles & permissions
  • Supported: Confidential attendee list

Online Meetings / Events Features

  • Supported: Calendar integration
  • Supported: Record meetings / events
  • Supported: Slideshows
  • Supported: Event registration

ON24 Screenshots

Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.Screenshot of SAP Concur takes its customer activation workshops virtual with ON24.Screenshot of Atheanhealth broadcasts an authentic conversation with industry thought leaders to its audience.Screenshot of SAS creates webinar series, Analytics in 20, to education product best practices in short amount of time.Screenshot of NVIDIA creates always-on content library filled with webinars with ON24 Engagement Hub, segmented by different languages and geo-locations.Screenshot of ADP, using ON24 Target, creates personalized landing pages to encourage and accelerate ADP benefit enrollment.  This resource page has on-demand webinars, help articles and ways to immediately enroll.

ON24 Integrations

ON24 Competitors

ON24 Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

ON24 is a webcasting, virtual events platform accessible from any device.

Zoom Events and GoTo Webinar are common alternatives for ON24.

Reviewers rate Confidential attendee list highest, with a score of 9.1.

The most common users of ON24 are from Enterprises (1,001+ employees).
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Reviews and Ratings


Attribute Ratings


(1-25 of 413)
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Score 4 out of 10
Vetted Review
Verified User
We use ON24 to produce sponsored webinars in cooperation with our advertising partners. To a lesser extent, we also use it for editorial webinars.
  • Being able to customize the branding of the webinar console is unsurpassed
  • Reporting is stronger than most webinar platforms, although a bit buggy in spots. Their legacy reporting interface was a lot more user-friendly than their current interface. You can still access legacy reports, and that's how we pull all of our data.
  • Event setup is easy once you get the hang of it, although a bit limited in spots.
  • Slides-and-audio webinars work flawlessly, but ON24 is still trying to catch up to other vendors when it comes to video. The interface is buggy, connection issues occur with 10-15% of our presenters (even when they're using the ON24-recommended web browser and configuration), and there is no native support for backgrounds like you find in Zoom and other platforms.
  • The new Elite Studio interface took a step forward in some areas, but a step backward in others. They took away the ability for presenters to mark audience questions as high, medium, or low. Other aspects of the UI are just broken—like sometimes the Q&A pane disappears completely for presenters. Months after reporting the bugs, they still exist. ON24 has provided workarounds for some issues but hasn't fixed many of these underlying bugs.
  • For video events, there's no way to spotlight individual speakers. If you have a presenter who doesn't need to be on camera for the entire event, they appear as an ugly black block for most of the event, with no way for the producer to get rid of it. The voice recognition is not great, which often leads to an awkward 3-5 seconds where one presenter is on screen but another one is speaking.
  • There's a learning curve for new presenters. Doing rehearsals with the software in advance is a must, and explaining all of the controls in a live 30-minute walk-through is necessary. It's not as intuitive as a platform like Zoom or GoToWebinar. There are lots of things that need to be explained to new presenters.
I have been using ON24 for nearly two decades, and the software has evolved dramatically over time. Whenever a new major release has come out, it's always been two steps forward and two steps back. They improve certain aspects of the platform but make others harder to use or less flexible. ON24 is great for a company with a dedicated event manager who can own the entire process—setting up events, running rehearsals, and providing guidance to new presenters. But for an organization where you don't have this level of resources, I could see ON24 being too difficult to manage. Also: Deep pockets are a must because ON24 charges by the event (unlike other platforms such as Zoom and GoToWebinar that are subscription-based). ON24 charges extra for connecting other systems to their API, and there are lots of other "extras" that make the cost add up quickly.
Score 9 out of 10
Vetted Review
Verified User
Webinars for clients and within the company. Town halls, training, sales meetings, and product launches. We use the poll and the survey features to up engagement and they are easy to set up and use. I like to use the recent highlight feature to point to the Q&A box and get more people to submit questions for the speakers and the moderator.
  • on-demand webcast
  • RTMP streaming
  • simu-live
  • lobby music choice
  • not being able to delete the first slide deck (only replacing is an option)
  • CS rarely reads the event ID in the chat and instead always asks for it
more suited: RTMP streaming, simu-live, on-demand. Product launches, town halls, webcasts, and sales meetings. less suited: for a-synchronous communication and small two-way events. Typically we use it when one or a few presenters need to present and for privacy reasons we can't show the public or have their voices recorded: in this instance the Q&A box does a great job as, compared to a regular chat, it can be moderated before the questions are answered.
Score 10 out of 10
Vetted Review
Verified User
For demand generation - lots of webinars. Used for thought leadership and to connect with prospective customers/clients.
  • Easy to use interface.
  • Very little tech problems. easy to connect for producers and presenters.
  • Easily accessible backend reporting.
  • Great customer service.
  • Storyboard. Lately, I have to minimize the window to be able to drag the storyboard and see it. Used to not have this issue.
ON24 is one of the best and easiest platform to use for webinars. I used to use Zoom or Webex and it did not have the same capabilities, and brough it a lot more tech issues. I like that in ON24 if you accidently exit out of the webinar, it doesn't mean the webinar ends, unlike in other platforms. If there are tech problems, its also great to be able to call in. The interface is easy to use and easy for presenters and producers to navigate. I like that the webinars automatically record, you don't have to press an extra button to record which is one less thing to worry about. Unlike other platforms where you'd have to remember to do that. Customer service is also great, always willing to help. Service is quick
Jennifer Browning Peters | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
ON24 allowed our Digital Customer Success program managers to effectively present product specific and thought leadership content to our customers to improve engagement, adoption, and surface opportunities in the moments that matter. We needed a solution that would seamlessly let us present on-demand and live content to our customers with tools that would allow customers to engage with the material being presented. Additionally, we needed effective reporting to understand customer sentiment in addition to registration and attendance.
  • Engagement tools to help audience members focus on the important pieces of the material.
  • Back end analytics allowed for us to understand customer sentiment.
  • Produce live panel discussions in addition to showing slideware and polls.
  • Use surveys to gather feedback and understand audience interest and intent with flexible question configurations.
  • Unless you had a primary user license, notifying the support team of an issue during a webinar was difficult.
  • Recording audio slide to slide for on-demand webinars was sometimes wonky.
ON24 allowed us to present on-demand or live webinars. Additionally, we could pre-record content and set it up as simu-live which allowed us to more easily interact with the audience's questions. There was also a Sim-2-live feature, which allowed you to play pre-recorded content and would then move you to live audio to give you the opportunity to take questions live. This piece did not allow for us to turn on video so we could be more personable with our audience. This is great if you want a panel discussion, set up a produced video slide presentation, or simply use slides. We only had the webcast elite version, which did not allow us to turn on a feature to allow for our audience to participate vocally. We had to encourage audience members to use the live audience chat which everyone in the audience could see, or share comments questions via the Q&A.
September 15, 2023

ON24 after 2yrs

Petr Smazik | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
We are using ON24 on daily basis. For external use this would include to generate new opportunities through webinars, provide customer update sessions and workshop via their Forum platform. B2B we are doing something around 150 virtual events a year, ON24 helps us to manage the content before and after the events by using their Engagement Hubs for On-Demand videos.

Internally we are using ON24 to stream to our employees worldwide.
  • Webcast
  • Forums
  • Broadcast
  • Ease of use
  • Setting up templates
Our internal TownHalls are using the Broadcast option from ON24, this is streamed to about 3k employees. We have never had an issue with this solution.
September 13, 2023

ON24 scaled our Events

Score 6 out of 10
Vetted Review
Verified User
We use ON24 primarily for its event functionality which enables us to record events and play them in the future as if they are live to the audience. This functionality means we only have to record a session once and use it many times rather than have to get everyone together on a regualr basis which can be difficult to facilitate. We also use ON24 for hosting web content which allows us to track user engagement through the analytics section, showing us how many pieces of content users are viewing and therefore giving us an idea of the strength of the lead.
  • Live Events
  • Simulated Live Events
  • Tracking Web Content
  • User experience
  • Support
  • Layout
Depending on what you want to get from the software would be a big factor for why i would personally recommend ON24. If you want to use it primarily for the Events then i would reccomend this as its very user friendly. All presenters can log into the same link and present their pre-uploaded slides without the need to screen-share or switch presenters which can make presentations clunky.

The content tracking and custom landing pages are good but depending on how customised you want to make them there may be limitations. ON24 were good at helping us through trying to get our pages as customised as possible but there are some restrictions of personalisation currently.
Score 7 out of 10
Vetted Review
Verified User
We use On24 to run 4-6 virtual events a month education our prospects and customers on challenges pertinent to them and solutions we have here to help them solve these challenges.
  • Lots of opportunity for customization of audience experience via engagement tools
  • In depth reporting on audience engagement and activity
  • Great customer support
  • Decent presenter experience
  • Updated UI
  • Better intergrations with Marketo, Wordpress, and Drift
  • Better documentation
  • Improved speaker camera options (filtering/mirroring)
We often have high volumes of registrants and attendees to our events and have found that many event platforms don't support broadcasting to more than 1000 attendees. On24 allowing unlimited attendees and unlimited webinars has lent itself well to the goals of our event program. It is quite suitable for our hour long webinars, however we have found that for our larger annual user event (multiple days, session tracks, etc.) it is not a good fit.
Score 10 out of 10
Vetted Review
Verified User
We use ON24 to support our busy webinar programme at our company. Used for both internal/external webinars, ON24 supports the facilitation of around 6-7 webinars per week. We integrate the data and analytics from ON24 into our CRM tools to help support our Marketing and Sales teams across the business. ON24 has helped us provide engaging and attractive webinars to our audiences.
  • Provide Engagement Tools
  • Reporting & Analytics
  • Flexibility of Design
  • Complexity in some places
Facilitating webinars anywhere from 5-1000 attendees.
Score 9 out of 10
Vetted Review
Verified User
I am leading the webinar organisations (promotions, setup, monitoring) for EMEA region. After 3 years experience, I am very familiar with the platform. We organised more than 200 customer focused webinars since we started only for our company. It is very easy to set up a webinar, create the registration page and front console. ON24 made some updates to their engagement tools, and they are very useful. Also, connecting via webcam to prerecorded + rollover setup was the most efficient update for me.

Yet, there are still some limitations on designing the event's registration page, front console and engagement hub design. They are improving the features, but there should be more options. Also, there is no video editing option on the platform. Although there is a small issue in the recordings or presentations, we need to reupload the content. Digital events are getting more popular and competitive every day. ON24 should synchronise with other main video platforms easily to increase its visibility. Additionally, it would be great to have some AI generated tools inside of the platform. I think it will change the whole experience to increase the quality of content and usability.

Moreover, ON24 has one of the best support teams anytime when we need it. They are always friendly and responsive. I would like to work with ON24 in the future, but we always need more updates on the platform to catch the fast-tracking improvements in the digital world.
  • Customer support
  • Collecting all webinar reporting
  • Variety of engagement tools
  • Design limitations
  • AI features
  • Online content editing
ON24's support quality makes the biggest difference for me. They are always responsive and helpful for any issues. Also, now very familiar with the platform. It is especially one of the best virtual event platforms for enterprises and big companies. We plan to move more with ON24 in the following years.
Score 7 out of 10
Vetted Review
Verified User
It helps us deliver a learning website with live and on-demand teaching events. The Certification widget is great and the 'logged in' Hub experience allows us to get an overview of internal and external users
  • Certification
  • On-Demand delivery
  • Content Management
  • Customer service could be more transparent
  • Transparent pricing structure
The team at ON24 have been pivotal in helping us create a meaningful offering for our learning webinars. The tech available is what makes the product work best for us and allows users to achieve what they need.
Denis Mutsky | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We conduct regular webinars with different types of HCPs (healthcare professionals) - pediatricians, oncologists, and more. This helps us to only build communities of HCPs where they share common problems and solutions but also promote our products. On top of that, these kind of webinar help us to build trust with our company and increase overall brand awareness.
  • Customer support
  • Online webinar management
  • Comprehensive email builder
  • Add comprehensive landing page builder
  • Add drag and drop functionality into emails
  • Improve UI/UX interface as the current one not very intuitive
ON24 is a good tool to use when you want to host a webinar be it live or recorded.
Score 10 out of 10
Vetted Review
Verified User
We use ON24 to produce virtual events. We host events on ON24, anywhere from 30-900 people geared toward government training. We offer events on a variety of technology and management topics. We utilize the engagement features on the platform (open chat, polling, Q&A, etc.). ON24 helps us get content and training opportunities out to government employees to further their education.
  • Ease of use (internally)
  • User friendly (externally)
  • Quick replies to IT tickets
  • We always have issues with the leaderboard in virtual conference manager not showing results in real-time (complaint from attendees)
  • Doesn't always work with CRMs to transfer reg into virtual conference manager - has been an ongoing issue the IT team at ON24 can't figure out with our account
ON24 is extremely easy to use once you know your way around. The knowledge center is also a great resource to use if you have a simple question, you don't have to go through the hassle of submitting a ticket.
Jeffrey Nasiatka | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
We use ON24 to create webinars and generate leads for our sales teams.
  • Great platform
  • Reliable connectivity
  • Ability to facilitate an interactive audience
  • Make the platform more modern with social media or Youtube like elements
ON24 is perfect for long form webinar presentations where business leaders are making potential purchase decisions or get top level exposure to a brand.
Score 10 out of 10
Vetted Review
Verified User
New Multi Family modeled franchise out of Texas, looking for solutions regarding education, installation of such, tutorials, and preregistration of inbound employee to afford the CE certifications with the help of ON24 system. Apart from the allowance of entity registrations, users, certification, we believe ON24 is leading the industry for these type of solutions and being a new styled entity that's starting will make our use case study into a modeled product to be issued to all other type MFO's whom are start ups and lack the basic Regulatory certs within the sectoral market space.
  • educational services
  • ease of registrations for solutions by ON24
  • Augmentation of institutionalized services
  • assists in early stages of all entities when instating rules for procedures per employee
  • nothing yet
  • we are a new entity seeking a solve
  • missing function would be direct access to free assessments or endorsed assessments for requisites, then to move to quote after basics are handled in client portal
they are the leading service house
Score 10 out of 10
Vetted Review
Verified User
We use ON24 mostly for conducting virtual events/webinars for our clients. It helps us to execute webinar programs in extremely seamless manner.
  • Webcast management
  • Saving the web events in archive for future reference
  • Helps with downloadable data for post event reporting
  • Agile console design
In case of conducting the web events, I found it best in the market. It also helps hybrid events too, where one needs to live stream its physical events.
Score 9 out of 10
Vetted Review
Verified User
We use On24 to create and manage all of our virtual events. On24 links to our Marketo interface allowing seamless registrations.
  • Webinar Organization
  • Analytics
  • Integrations
  • The link between On24 and Marketo could be cleaner.
  • Analytics could be easier to access.
On24 would work for most companies looking to grow or scale their virtual events.
Score 8 out of 10
Vetted Review
Verified User
We use ON24 for running our Customer care webinars and leading product training, advocacy and thought leadership. ON24 has provided us the ability to host webinars, complete registrations and sync with our CRM as well as have accurate data on sign ups, attendees and viewers on demand. This also provided us with the ability to close caption our webinars which is very important to us as a business.
  • Closed captions
  • Personalisation of webinar interface
  • data analytics
  • Ease of templates and interfaces
  • The time to upload media
  • Not having the ability to use google slides
ON24 is best suited for those who want to personalise their webinar experience for their users but also requires a marketing / design team support to ensure the layout is on brand.
Score 9 out of 10
Vetted Review
Verified User
ON24 is used as an engagement platform. It provides the ability to have high-quality engaging webinars while being able to save templates and reuse assets. It’s allowed us to scale our program dramatically and increase engagement with webinar-specific tools. The ideal use case is for one to many webinars.
  • Engaging Webinars
  • Quality Video
  • Helpful Support
  • Webinar UI
  • Control of Prerecorded Events
  • Email Setup Difficult
It’s best when you’re doing something you’re comfortable with and follow a checklist. You get the most out of it when you’re comfortable, able to use the UI, and make sure everything is triple-checked. It’s at its worse when you skip any steps, forget any settings, don’t validate your previews, and run into any issues. When it works, it’s perfect, when it doesn't, you have to call support.
Score 7 out of 10
Vetted Review
Verified User
It allows us to have engagement with our clients, and by engaging with them directly, we are able to address their key concerns and questions. It has also been a great platform for us to host panel discussions with stakeholders who are not based in Singapore without the need to fly them in.
  • Customized interface.
  • Agile in adapting to trends.
  • Tech support could be improved.
  • Technical issues like glitches and webinars not being able to load still happen.
I think it is well-suited for companies that have a global audience. It is a really useful tool to keep in touch with potential clients from all over the globe.
Jeremy Stephens | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
We use ON24 Elite for Client education webcasts and ON24 Forums for smaller interactive paid client training. Our marketing, development, and support teams are able to mine the data we garner from these sessions to help existing clients.
  • CPE certificates are available almost immediately.
  • It uses the web browser, so there are no downloads for the presenter or customer.
  • Resources are able to be added for download on the platform.
  • Reporting still needs some work. You need to access each event report separately.
  • Doesn't support the Morph transition in PowerPoint.
  • Needs an import process for polling questions; having to type them in leaves lots of room for error on my part.
ON24 Elite and Forums are great for our CPE sessions. Having the CPE certificate immediately available without interaction from our staff has saved hundreds of people hours in manually checking and processing those certificates.
Score 8 out of 10
Vetted Review
Verified User
We use ON24 on a quarterly basis (within my team) to run our Economics for Business Programme. It allows us to reach a wide pool of people given our audience base is wide reaching across UK (and not honed into a specific region). It also syncs up with our Marketo system making it easy for us to receive attendee updates and feedback on our events. It essentially smoothes our communication and also alleviates work that needs to be done from an events perspective. It's the virtual webinar system that we use, plus the analytics/reporting that comes with that.
  • ON24 expert on all the calls
  • Syncing with our marketing automation system
  • Interactivity features such as polls and live Q&A
  • Technical issues have appeared a lot
  • Costs have also recently increased (challenging us to review other alternative options)
  • Video functionality can feel a little dated at times
It works well when you audience is located all over a specific region (in the UK in this instance).
It also works well in this new hybrid world where less people are going into the office everyday and instead can login and attend the event at home.
ON24 can feel dated at times so we feel perhaps we should invest in adding new features to our event setup.
Score 10 out of 10
Vetted Review
Verified User
We are currently using ON24 for our virtual webinars and vendor shows. We have used both Hub's and Virtual Environments with ON24 and see the benefits in using both depending on what kind of event you're looking to host. We've hosted one off sessions, webinar series and internal conferences using ON24 and have had much success.
  • Recording sessions is super easy and your library stays with you as long as you have a contract.
  • Teaching others to use the platform is relatively easy and user friendly.
  • There are are a ton of engagement tools that are useful when setting up an event.
  • It's very hard to nail down a contract with ON if you've done your research. We've made a heavy investment and when our contract was up for renewal felt like the ON24 team was not being transparent in how they got to our investment for the upcoming year.
For pre-recorded and live sessions ON24 is great. Everything automatically records so you don't have to worry about having additional recording software running on your computer. All sessions are automatically archived and available for the term of the contract which is nice.
Score 8 out of 10
Vetted Review
Our clients use ON24 to solve a variety of business solutions, but predominantly use it for their virtual events and webcasts The tools present within ON24 allow our clients to amplify communications both internally and externally and collect data on a variety of content from collecting information through surveys, event participation, or email communication.
  • Webcasts
  • Metrics/Data Reports
  • Closed Captioning
  • Layout of producer console
  • Registration and login page layouts
ON24 is a great platform for standalone webcasts and has a large capability to integrate with a variety of CSM tools. For customers looking for more flexibility on console customization and broadcast delivery, other platforms may be more suitable.
Score 8 out of 10
Vetted Review
Verified User
On24 is used by 3 of our departments to deliver webcasts to our members. ON24 allows our company to provide high quality webcasts that our members enjoy. We also take advantage of the E Hub which provides us the ability to offer mini conferences to customers. We get access to analytics immediately after events.
  • EHUB
  • Email notifications
  • Analytics
  • Need more robust features
  • Ease of use compared to zoom is lacking
  • Cheaper add ons
For webcasts with limited interaction between speaker and attendee, ON24 is great. It is also great for us to provide 1 day conferences. When we have smaller groups of users, who should be able to speak in webcasts, we must use other platforms. There are also no breakout rooms available.
Score 8 out of 10
Vetted Review
Verified User
I use ON24 in my organization for demand generation and partner training. We host at least 120 events per year to engage prospects, customers, and partners. Furthermore, we use ON24's engagement tools within the event console to deliver sales-related signals to the sales teams. So far, ON24 has done a great job at helping us solve our business problems.
  • Engaging target audience
  • Providing a plethora of event types
  • Flexibility
  • Customer support
Customer support via the support chat can be a hit or miss. When customer support is not able to help, we ask customer success to assist, which may not be available during all hours. I think some additional training for customer support would improve customer satisfaction scores. That's all I can say for now.
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