Optimizely Content Management System is a great tool and partner for Campaign and Asset creation
Overall Satisfaction with Optimizely Content Management System
Centralized collaboration, standardization of campaign and asset processes, one source of truth for files and assets, and by integrating with other tools, it became the hub of marketing operations.
Pros
- Workflow management
- integrations with other tools
- intuitive interface
- Excellent support
- A true partner
Cons
- Customer Journey Reporting
- Integration with Sitecore
- Project Planning
- Centralized all content in one place
- Automated manual processes
- Brought stakeholders into one place/one view
- provided better visibility for reporting
Standardizing operations and processes across 20+ teams
The solution was already implemented when I joined.
Do you think Optimizely Content Management System delivers good value for the price?
Yes
Are you happy with Optimizely Content Management System's feature set?
Yes
Did Optimizely Content Management System live up to sales and marketing promises?
Yes
Did implementation of Optimizely Content Management System go as expected?
I wasn't involved with the implementation phase
Would you buy Optimizely Content Management System again?
Yes


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