Item: Oracle CX Marketing (formerly Oracle Marketing Cloud)
Rating: 7
Author: Verified User

Use Cases and Deployment Scope

Oracle Eloqua is used by the Marketing department and by club representatives as a means of email creation. It allows for easy creation of emails by users who may not have a strong design background or any exposure to coding.

Pros and Cons

Ease of design. Anyone with little to no exposure to digital design can fairly easily figure out how to put together an email using the responsive templates provided.

The new responsive templates are a great addition, but could use more flexibility for those with more advanced design backgrounds.

Scalability

Membership in Oracle User Groups

Number of Contacts (List Size)

25,000 to 100,000

Using Oracle CX Marketing (formerly Oracle Marketing Cloud) for B2C or B2B marketing

B2C

Likelihood to Recommend

Oracle Eloqua is great for non-design-oriented people because it is very user-friendly. It is a little more challenging for those who have design backgrounds because the responsive templates are exactly what they say they are - templates. Overall, our company has found it to be a very successful solution to our email creation needs.

Oracle Review

Software Version

Modules Used

Overall Satisfaction with Oracle CX Marketing (formerly Oracle Marketing Cloud)