Long time Eloqua user - Love the tool - But don't drink the Oracle Kool Aid!
March 20, 2019
Long time Eloqua user - Love the tool - But don't drink the Oracle Kool Aid!
Score 6 out of 10
Vetted Review
Verified User
Software Version
Enterprise
Modules Used
- Eloqua
Overall Satisfaction with Oracle Eloqua
We use it for email and SMS deployment. It is used by marcomm team, to share information both internally and externally. Overall, it helps us with our marketing initiatives.There is a chance that we may widen usage of the tool, to include sales staff some point in the near future.
- Offers plenty of options in the platform.
- The campaign canvas is the best part - love the drag and drop options.
- Oracle seems to be adding and upgrading functionality frequently.
- Oracle Support is dreadful for the Eloqua product. Need to dramatically improve support or risk losing customers.
- Product seems to be getting buggy - lots of random problems.
- Need more a/b testing and multi variate testing options.
- Eloqua helps our bottom line through the many campaigns we push to help our sales cycle.
- Through our mergers, we are able to combine into one instance and save money on tools.
- The tool overall seems to be pretty expensive, so there is always concern on it being overpriced.
Eloqua is the true enterprise class tool compared to smaller organizations like HubSpot. We need a tool that can be approved by out stakeholders in IT, compliance etc. so the Oracle organization best suits our needs. Pardot and Marketo are always an option for the future, and many people do push for those tools so Eloqua needs to stay as competitive as possible.