Item: Oracle Marketing
Rating: 9
Author: Dan Panattoni

Use Cases and Deployment Scope

We are currently implementing Oracle Eloqua. We intend to integrate Marketing Automation with Oracle Sales Cloud for effective B2B marketing.

Pros and Cons

Oracle Sales Cloud Integration
Journey Campaigns

Social publishing would be nice to integrate. We don't need the entire social cloud.

Alternatives Considered

Adobe Campaign, HubSpot and Marketo

Oracle makes the most sense for us because we are implementing the Oracle Sales Cloud.

Eloqua is well suited B2B marketing automation, particularly in environments using Oracle Sales Cloud CRM. Oracle Eloqua is less optimal for marketing groups using other Audience DMP platforms, as it doesn't integrate well.

New to Eloqua

Software Version

Modules Used

Overall Satisfaction with Oracle Eloqua

Use Cases and Deployment Scope

Pros and Cons

Scalability

Return on Investment

Alternatives Considered

Likelihood to Recommend

Oracle Marketing Feature Ratings