Great workflow collaboration and projections
July 22, 2022

Great workflow collaboration and projections

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Propel

Our company uses Propel to manage projects, record their revenue through each project's and campaign's life cycle, and to be able to see other affiliated data such as data split between product lines and modeling cost for marketing. Propel allows us to simulate the cost for running ads and fulfilling on a product idea and then determining if it is a viable path forward.
  • market research
  • optimizing product information
  • designing product revenue channels
  • managing product cost and modeling simulations
  • None
  • None
  • None
  • workflow communication
  • modeling of revenue and cost
  • marketing engagement and fit
  • Has allowed us to improve revenue at least 5% per campaign since we started using it
  • Has allowed us to realistically model marketing costs that are within 10% of the projected values
  • All of our 4 teams can see all marketing data
Propel is better suited to modeling and workflow automation as well as offering many of the similar features that Salesforce allows in addition to integrating with Salesforce. We like Propel more for marketing research and revenue vs cost analysis, especially because we have seen tangible results from using it in this manner. Salesforce works better for CRM management for our customers.

Do you think Propel delivers good value for the price?

Yes

Are you happy with Propel's feature set?

Yes

Did Propel live up to sales and marketing promises?

Yes

Did implementation of Propel go as expected?

Yes

Would you buy Propel again?

Yes

Propel is well suited for our newsletter and publishing business and there were not any improvements that I can think of as our use case is fairly simple. We use Propel to model marketing campaigns we desire to launch, to determine their market fit and marketing cost vs. their revenue potential for different versions of the campaign. This is a very valuable use case for us as it allows several of our teams to see the same data and be informed.