Item: Publer
Rating: 8
Author: Verified User

Overall Satisfaction with Publer

Use Cases and Deployment Scope

I use Publer to manage my LinkedIn calendar, including ideation, creation, refinement, and scheduling. My goal is to increase my follower numbers, boost engagement, and convert LinkedIn followers into clients. I've connected my personal LinkedIn account with my professional YouTube and LinkedIn accounts. Additionally, I'm using the tool to gain a better understanding of my followers and how they engage with my brand.

Pros and Cons

Pros

LinkedIn post scheduling
LinkedIn post ideating with an RSS news reader
LinkedIn post optimization

Cons

LinkedIn person and company tagging
Combined Analytics Dashboard (a summary of all followers across all channels combines personal and professional profiles, often double counting the same person as a follower)
Discoverability of features

Return on Investment

It's easy to set-up and manage (less than a day).
It is easy to manage as a solo entrepreneur but adding team members is also not that difficult (especially with admin workflows).

Usability

It has all the core features I expected from a social media manager, especially for someone who is highly focused on just one platform (i.e., LinkedIn). It is also competitively priced for that.

Alternatives Considered

Buffer

Priced more competitively, easier to set-up and easier to use.

Key Insights

Do you think Publer delivers good value for the price?

Yes

Are you happy with Publer's feature set?

Yes

Did Publer live up to sales and marketing promises?

Yes

Did implementation of Publer go as expected?

Yes

Would you buy Publer again?

Yes

Likelihood to Recommend

We are managing our brand presence on LinkedIn with Publer and found it an excellent alternative to Taplio or Buffer. It also is priced very competitively.

Publer Feature Ratings

Comments

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Simple, easy to set-up and use!