Ensuring a quality survey experience via Qualtrics
Updated February 25, 2015

Ensuring a quality survey experience via Qualtrics

Chris Higgins | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Research Suite
  • Custom URL and Local email options

Overall Satisfaction with Qualtrics

Many faculty across our campus use qualtrics for research and for other survey needs. These could be course related or for other projects. Many departments also use the product to conduct surveys of faculty, students, staff, researchers, etc.

We needed a tool that provided good data for our researchers that functioned at an enterprise level. It was also important that we have a product where data stood in the cloud is considered secure and compliant with state and federal regulations.

We also needed a company willing to work with us to meet our needs. Qualtrics has been a great partner when we needed to get the URL to look like it was coming from our campus and not from the company. While this took a bit of time, it has been a great benefit to response rates for our users.
  • Data options and reporting
  • Custom/vanity URL
  • Questions types
  • Mobile scalability
  • Account management
  • Could be more easily integrated with a variety of systems
  • Consistency of authentication
  • Consolidating multiple department licenses into on campus license.
  • SurveyMonkey,home grown
While we looked at a number of systems, the primary comparable systems were Survey Monkey and a home grown system and the survey options in our learning management system. Survey monkey is wonderfully user friendly but did not allow for an enterprise level of account administration and the use of our campus authentication and identity management. Our home-grown system was very limited in the question types and had virtually no reporting options. The survey tool in the LMS was limited in structure and the type of data that was extractable. It also required a login for response. We needed something that could be accessed both via authentication and without it.
The enterprise offering has been key for our campus. The quality of the data export and reporting are other major factors. The custom URL has been critical for us to improve response rates especially when our initial installation made respondents balk at who was really asking for the the survey to be completed.

Using Qualtrics

At this time Qualtrics is meeting our needs. We have very positive feedback from our users. The support from the company is excellent both from an administrative perspective and the user perspective. The fact that we were able to get them to work with us on the custom URL has been tremendous. It was a key component for our institutional research group to continue to use Qualtrics. They deliver.