Syndication made Easy with Salsify
November 03, 2017

Syndication made Easy with Salsify

John Hunt | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Salsify

Salsify is a centralized repository for all of our product content, including images, product detail, and other assets. It is used by the marketing department to support our resellers and channel partners. It allows us to easily syndicate product content to partners in an efficient way by use of smart lists and channels.

Pros

  • Has intuitive filtering so you can create a selection of product SKUs quickly.
  • Channel set up and mapping is very easy to use which allows you to format data in your customer's preferred format.
  • Exporting images for image requests from customers is a breeze as it will export, resize, and rename in the customer's naming convention directly to an FTP site.

Cons

  • Video syndication is challenging in that the native file formats take up storage and streaming options are not available to the end user.
  • Initial mapping of channels could be easier if a drag and drop format would be available rather than setting up custom formulas.
  • If catalogs could be exported to PDF format that would be a huge plus.
  • Saves our designers and product information specialists time by automating many of the functions they previously did manually.
  • Gives us speed-to-market with new product information syndication and updates.
  • Adoption in-house has taken longer than desired but eventually there was buy-in after people understood what it did.
  • Web Collage, ftp and Etilize
Salsify gives you the most flexibility and is easier to use than the others.
Syndicating content to a diverse range of partners is the best use of Salsify. It can be used as a PIM or DAM system, but that is not its strongest feature.

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