Item: SE Ranking
Rating: 8
Author: Roshni Shaikh

Use Cases and Deployment Scope

I use SE Ranking to track rankings, backlinks, and organic traffic. It helps me understand how my content performs and gives me an opportunity to conduct a gap analysis. This helps me build on my content and improve it.

Pros and Cons

Accurate rankings - matches with organic rankings on the browser
Competition research - the overview is perfectly laid and is very helpful
Display of SERP competitors gives me a quick overview of authoritative content from competitor sites

I didn't find an equivalent of "Moz Keyword Explorer." Like plug in a URL, and it tells you what keywords it ranks for
Trendy topics for a given keyword or brand name
Show intent of the keyword