Marketing Automation Made Easily Affordable
February 06, 2017

Marketing Automation Made Easily Affordable

Rod Ferrier | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with SharpSpring

We have used SharpSpring for the last 12 months and have been able to cut man hours in half while doubling our client base.

SharpSpring makes it easy to build dynamic lists for laser focused marketing campaigns, track the life of the lead throughout the relationship, and spend our time talking to prospects who are currently engaging with us...effectively taking the guesswork out of marketing.

We looked at HubSpot and Infusionsoft prior to making the decision to invest in SharpSpring. Not only did we save a ton of money in the process, we were also given access to top-notch customer support. We use SharpSpring on a daily basis, and our clients have benefitted tremendously from this powerful marketing automation tool.

Pros

  • Dynamic Lists have allowed us to quickly and easily send the right message to the right person at the right time.
  • Lead Tracking and Scoring has helped take the guesswork out of lead generation allowing us to talk to those prospects who are currently engaging while nurturing those who aren't ready to take the next step.
  • Awesome customer support has saved us a ton of time and assisted us whenever needed.
  • Pipeline management has allowed us to easily track our sales teams' progress.

Cons

  • Landing pages have been rather "buggy" at times and need improvement.
  • Improving the capabilities of the mobile app to allow for better contact management on the go.
  • Doubled client base in record time
  • Reduced man hours spent on mundane tasks like list management and follow up
  • Quickly building multiple lead funnels and tracking the life of the lead
  • Taking the guesswork out of lead generation
At a fraction of the cost of HubSpot and Infusionsoft, Sharpspring has proved to be the best bang for the buck. We were able to gain access to the same functionality and customer support for a fraction of the cost of the competition.
We love the ability to build dynamic lists, track the life of the lead, and see who is engaging with us now so that we can take action.
If you are looking for access to powerful marketing automation without the high price tags of competitors like HubSpot or Infusionsoft then this is the tool for you. SharpSpring allows us to quickly and easily mange, sort, segment and target thousands of contacts, while saving time automating the follow-up process.

Constant Contact Lead Gen & CRM Feature Ratings

9.8
WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
8
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
10.0
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
8.0
Event/webinar marketing
8
Social Media Marketing ()
Not Rated
10.0
Dashboards
10
Standard reports
10
Custom reports
10
10.0
API
10
Role-based workflow & approvals
10
Customizability
10
Integration with Salesforce.com
10

Using SharpSpring

The customer support is outstanding. If there is an issue you have quick and easy access to a friendly team of experts who can guide you through the process. We have been using SharpSpring for a year now and find the program to be easy to navigate. We have saved a ton of time while doubling our client base.
ProsCons
Like to use
Relatively simple
Easy to use
Well integrated
Consistent
Quick to learn
Feel confident using
Familiar
None
  • Lead Scoring
  • List Building
  • Email creation deliverability
  • Account Setup
  • Landing page creation
Yes - The mobile app needs improvement to allow for better contact management on the go. Right now we use a mobile web browser to update the contacts, create reminders, add and remove from workflows. While we understand that most users may work from a PC, we are at times in front of a client and need to manage the contact.

Comments

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