Comprehensive Intelligence & Goto Market Strategy Tool
March 31, 2023

Comprehensive Intelligence & Goto Market Strategy Tool

Sparsh Goel | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with SimilarWeb PRO

SimilarWeb offers comprehensive and highly informative insights on digital marketing. The custom dash-boarding feature is user-friendly, making it easy to gather competitive intelligence. Each section of the platform has useful features from Competitive Research to Market Analysis, providing users with all of the information you need. SimilarWeb assists me in tracking and comparing my competitors' search and display activities. The Keywords tool is extremely useful for user acquisition on the search network, providing detailed information at the browser level. Our marketing performance and data extraction process has also significantly improved, with the help of SimilarWeb. Similarweb helps us solve questions around optimising our digital presence across SEO, digital advertising, website performance and overall marketing strategy, as we generate a lot of customer/consumer insight and competitor insight with the analytics we get from Similarweb, in real-time.
  • Tracking and comparing my competitors' search and display campaigns
  • Visits data provides valuable insights for determining the volume of media buying
  • The media buying research offers a comprehensive list of suitable publishers and monitisation network details for ad campaigns
  • The Keywords tool is extremely useful for user acquisition on the search network, providing detailed information at the browser level
  • Enhancing visibility for SEO, PPC, and social media metrics
  • Ability to analyse website traffic for all devices, in particular through their Website Segment Analysis feature
  • I would love to see the total value of sales on a site and a breakdown of what was bought
  • The accuracy of the data is sometimes limited, especially when the websites are new
  • Competitors Analysis
  • Keyword Gap Analysis & Recommendation
  • Competitors Benchmarking
  • Industry Insights
  • SimilarWeb assists me in tracking and comparing my competitors' campaigns which has quite a big upsell in terms of ROI
  • Competitors Benchmarking is a very powerful tool for upsell for the customers
  • Keyword Planner helps in recommendations and has a huge upsell in terms of ROI

Do you think Similarweb delivers good value for the price?

Yes

Are you happy with Similarweb's feature set?

Yes

Did Similarweb live up to sales and marketing promises?

Yes

Did implementation of Similarweb go as expected?

Yes

Would you buy Similarweb again?

Yes

Similarweb for competitive intelligence is a fantastic tool. It's been a great help in understanding how our business is performing in comparison to our competitors and helped us to quickly close the gap. The insights I get from the platform are incredibly detailed and up-to-date, making it easy to track trends and stay ahead of the competition. It's intuitive to use and provides comprehensive data that can be accessed quickly. The accuracy of the data is sometimes limited, especially when the websites are new.