SimilarWeb PRO for competitor assessment
April 19, 2023

SimilarWeb PRO for competitor assessment

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with SimilarWeb PRO

We use the product to understand competitor size and growth. If I would like to understand how much traffic a competitor gets, from which channels they get it or from which markets, SimilarWeb PRO helps me understand that and plan our own growth strategies accordingly. SimilarWeb PRO also allows you to dig down to the next level, e.g., if a competitor is succeeding in SEM, which keywords are they getting traffic from.
  • Competitor volume assessment by market
  • Competitor volume assessment by channel
  • Details on channel performance e.g. keyword performance for SEM
  • Some concerns over channel-level volume estimate accuracy
  • Competitor volumes
  • Hard to say in the capacity we use it - as I personally only use it to understand competitor volumes and adjust strategy accordingly

Do you think Similarweb delivers good value for the price?

Not sure

Are you happy with Similarweb's feature set?

Yes

Did Similarweb live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Similarweb go as expected?

I wasn't involved with the implementation phase

Would you buy Similarweb again?

Yes

I would recommend for overall competitor volume assessments and to get an approximate understanding of channel-level volumes.