Overall Satisfaction with Skai (formerly Kenshoo)
Multiple account management and analysis. [Skai] Kenshoo allows us to save time on individual account analysis and changes by leveraging their bulk action feature and automated actions. Also, account analysis through [Skai] Kenshoo is faster, time-saving, and more efficient as we have more time to focus on data than making manual changes.
- Reduced Management time per account
- Increase account management ratio
- Allowed for capacity availability
I think Skai beats the competitors with its advanced bidding management system, this is a unique feature of them that if you implement properly, your accounts will surely benefit from this, especially if you have tons of data that the algo can learn from and optimize accordingly. In terms of reporting, they are the best we've got so far, scheduling options are great.
Do you think Skai delivers good value for the price?
Are you happy with Skai's feature set?
Did Skai live up to sales and marketing promises?
Did implementation of Skai go as expected?
Would you buy Skai again?
There were some accounts that were targeting multiple states, very large targeting, and product inventory. I started leveraging Skai (Kenshoo) smart bidding and performance started to skyrocket, then I learned that Kenshoo's smart bidding works best with high volume campaigns, so I started using their bidding system with high volume campaigns and started to see performance improvement across those accounts.