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Sparkcentral Review 15 of 15
Review: "Sparkcentral - the king of community management tools"
https://www.trustradius.com/social-media-customer-serviceSparkcentralUnspecified7.722101
Adam Kossoff profile photo
March 21, 2014

Review: "Sparkcentral - the king of community management tools"

Score 10 out of 101
Vetted Review
Verified User
Review Source

Software Version
Sparkcentral
Modules Used
Twitter Conversation Management

Overall Satisfaction

Our Social Media team uses Sparkcentral to track and respond to conversations about our brands online. With multiple people and brands to manage, it makes it easier for us to all work together. We haven't missed a mention of our brand, and with the history of conversations it stores, we've been able to build a closer relationship to our fans.
  • User interface and experience is top notch.
  • Conversation management tools make it easy for multiple users to work together on the same account.
  • Reporting & Statistics are super helpful when following your team members use of the software.
  • Still need to integrate Instagram tracking into the software.
  • Improved customer service and experience.
  • Effective tracking of key influencers.
  • More rich interactions with our fans.
While it was more expensive, Sparkcentral blows other competitors away with their comprehensive tools and ease of use.
It takes time and effort to get the most out of all of Sparkcentral's tools. We've done the work to get the most out of the software, and it would be a shame to lose it.
It works best for a brand that receives a heavy volume of mentions, along with a company that manages multiple accounts with multiple people.