Think insurance companies don't use social? Well they do, and they use Spredfast
Kristen Kaweck | TrustRadius Reviewer
October 23, 2013

Think insurance companies don't use social? Well they do, and they use Spredfast

Score 6 out of 10
Vetted Review
Verified User
Review Source

Software Version

n/a

Modules Used

  • n/a

Overall Satisfaction

  • Spredfast solves any issue with legal requirements. It provides channels that send your content through in order to get approved by the right people and sent out to the right channels (Facebook, Twitter, LinkedIn).
  • Spredfast is great when it comes to bulk uploaded and scheduling out content onto your social sites in the future. The bulk upload tool is very easy and makes things efficient.
  • Spredfast analytics by initiative are an amazing way to see how well your content is performing and how many people are engaging with your content. It is a great tool to make sure you stay on track with engagement.
  • For some reason, Spredfast runs very slowly. It times out and has errors way more than I would like. It can be very frustrating.
  • Spredfast doesn't have a very good content tracking system. Because not all people have access to the content sent out through Spredfast, we still have to manually account for the content we put out and track its approval process for legal and auditing purposes.
  • Spredfast only has Facebook, Twitter, and LinkedIn to send content to. I would love it if it had other social sites like Instagram, Sharepoint, YouTube.
  • Spredfast doesn't have a good way to respond to current comments in real-time using their approval process. Although they have collections that show different feeds of different social sites. The option is there to respond to them in real-time, but the response does not go through an approval path. We need this capability in order to respond to our followers in real time.
  • HCCMIS Social Influence has increased by 227% in one quarter.
  • Referral traffic from Facebook is up 37% in one quarter.
  • Referral traffic from LinkedIn is up 42% in one quarter.
  • About 30% of my accounts have been discovered using social media.
There are still plenty of things I would like Spredfast to do for us as a company. I have listed quite a few of these things.
Using Spredfast is great, but since we are an insurance company we have to worry about the content from a legal standpoint. Everything we send out through social sites needs to be tracked and approved is some sense. The approval process with Spredfast is very inconsistent and doesn't leave many options for posting. I would love to be able to post to a LinkedIn Group, but am unable to post when sending it through an approval path.