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Review: "Spredfast -- A social media arsenal in one elegant, streamlined platform"
https://www.trustradius.com/social-media-managementSpredfastUnspecified8.1104101
Garrett Estrada profile photo
March 14, 2018

Review: "Spredfast -- A social media arsenal in one elegant, streamlined platform"

Score 10 out of 101
Vetted Review
Verified User
Review Source

Modules Used
Conversations, Intelligence, Experiences, Promotions

Overall Satisfaction with Spredfast

Spredfast has a wonderful and very thorough trove of engaging learning modules for new users to complete. These allow our new users to learn all the tools they'll need in a very short period of time. In addition to this, the Spredfast team is always available for answers to additional questions. In fact, the team often holds regular calls to answer questions for all of our Spredfast users.
Caesars Entertainment uses Spredfast enterprise-wide. It is our primary social publishing and social listening platform for all of our properties across North America. In addition, we also use the platform to track the performance of our digital messaging, and run promotions aimed at expanding our Total Rewards loyalty database.
  • Streamlining the publishing/scheduling of social media content at scale.
  • Facilitating our ability to track and respond to online conversations about us in real time.
  • Visually conveying how our social media posts are performing, especially as they compare to our competitors.
  • We wish Spredfast would maintain at least 24 months of data so that we can properly calculate YoY performance figures.
Very important.
Spredfast has allowed us to have a greater pulse on the conversations surrounding our brand, and the desires of our customer base. This has in turn helped to inform our online messaging strategy and how to make it more effective/compelling.
The plat form can be accessed easily at any time on both desktop and mobile devices.
The pages load quickly and reports generate almost instantaneously.
We have a gargantuan organization that comprises 112 distinct social media accounts. Spredfast has allowed us to manage all of these seamlessly and efficiently.
It is our opinion that, while other platforms may have similar functionality to a single one of Spredfast's tools (i.e. publishing, analtytics, etc.), no other platform offers the sheer breadth of tools and ability to service all of our goals in one single platform as Spredfast does. Spredfast is truly unique in this regard. Furthermore, the quality of the educational modules and personalized customer service is something no other platform has.
Spredfast is well suited for a number of scenarios: publishing, managing archives of media assets, analyzing, contesting, crisis tracking, etc. It is a perfect tool for large organizations with decentralized teams, or those seeking a true social messaging control center. The customer service is fantastic, attentive, responsive, and much appreciated.

Spredfast Feature Ratings

Boolean keyword searches
10
Filtering out noise/spam
9
Sentiment analysis
6
Broad channel coverage
10
Content planning and scheduling
10
Audience targeting
10
Workflow management
10
Automated routing and prioritization
Not Rated
Customer interaction histories
Not Rated
Bulk actions
10
Content marketing
8
Campaigns and promotions
10
Twitter
10
Facebook
10
LinkedIn
10
Google+
Not Rated
Instagram
10
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
10
Real-time tracking
10
Competitor analysis
10
Role-based user permissions & privileges
10
Mobile access
10