Data Visualization Czar -- Tableau!
September 26, 2014

Data Visualization Czar -- Tableau!

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Tableau Desktop

Tableau Desktop is being used to create a realtime dashboard to understand the marketing ROI and marketing channel effectiveness.
  • Marketing Campaign Dashboard to look for patterns over time
  • Overall Marketing ROI -- helps visualize the overall marketing metrics
  • Channel Effectiveness Dashboard -- helps make insightful decisions on marketing budget allocation
  • Ease-of-use, steep learning curve
  • Ability to visualize patterns within a data set
  • ducksboard
Tableau is head and shoulders over the other competing products with respect to the level of sophistication and functionality offered in the Tableau platform
Lack of any other formidable alternatives in the marketplace.
Tableau Desktop is well suited to visualize a database but requires specific expertise to be able to optimally use the platform.