Digital Agency Experience with Tableau
November 30, 2018

Digital Agency Experience with Tableau

Michelle Bernardini | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Tableau Online

We use Tableau Online within our analytics team. It helps us take large data sets and parse out trends and insights. It also offers a layer of visualization that is superior to traditional Microsoft products.

Pros

  • Easily connects to sources of data, whether they be stored in databases, excel files or even web analytics tools like Google Analytics.
  • Provides out of the box data visualization tools and the opportunity to customize these views for business use.
  • Makes data filtering and segmentation easy to conduct.

Cons

  • Takes some time to onboard.
  • User interface is not straight forward.
  • Could expand data connections to other web analytics APIs beyond Google Analytics.
Tableau Online has a much larger breadth of functionality and is more flexible in that it allows more data connections and imports.
Recommended for enterprise web analytics and reporting. Recommended when combining many large data sets to discover a single unifying story. Less recommended for basic reporting and analysis which can be done more efficiently using tools like Excel.

Tableau Cloud Feature Ratings

BI Platform ()
Not Rated
Supported Data Sources ()
Not Rated
7.5
Customizable dashboards
9
Report Formatting Templates
6
6.8
Drill-down analysis
7
Formatting capabilities
5
Integration with R or other statistical packages
6
Report sharing and collaboration
9
9.0
Publish to Web
9
Publish to PDF
10
Report Versioning
7
Report Delivery Scheduling
9
Delivery to Remote Servers
10
10.0
Pre-built visualization formats (heatmaps, scatter plots etc.)
10
Location Analytics / Geographic Visualization
10
9.7
Multi-User Support (named login)
9
Multiple Access Permission Levels (Create, Read, Delete)
10
Single Sign-On (SSO)
10
7.7
Responsive Design for Web Access
8
Mobile Application
8
Dashboard / Report / Visualization Interactivity on Mobile
7
Not Rated
REST API
Not Rated
Javascript API
Not Rated
iFrames
Not Rated
Java API
Not Rated
Themeable User Interface (UI)
Not Rated
Customizable Platform (Open Source)
Not Rated

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