A Director of Marketing without having to hire one
December 14, 2013

A Director of Marketing without having to hire one

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Vertical Response is a low-cost

Overall Satisfaction

Pros

  • Creates professional looking email marketing campaigns
  • Efficiently and accurately keeps track of contacts
  • Generates usable reports and analytics

Cons

  • More intuitive design features for newsletter templates
  • Continue to improve online help resources
  • Continue to provide more resources for social media
  • More efficient tracking and follow up on customer leads
  • Better integration with social media
  • More regular communication with existing customers
Great product! Easy to use for even the most reluctant technology users. Provides marketing strategies and analytics without having to have a marketing director.
Make sure to ask how it would integrate with your existing CMS (content management system).

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