Item: WordTracker
Rating: 8
Author: Steven Laff

Use Cases and Deployment Scope

It is easier to use than Semrush and I have some of my employees use it for that reason. It does a good job showing keyword data in an easy-to-understand way. It seems fairly accurate too.

Pros and Cons

Easy to use.
Nice interface.
Reliable.

I think slicing and dicing the data in the tool without exporting could be improved, but I am not thinking that this tool is for more advanced use cases.

Return on Investment

It has been positive because it is easy to use and I get no push-back and virtually no training is required for anyone to use it. That is what makes it very valuable.

Alternatives Considered

Semrush

As I said before, its ease of use is ideal.

Key Insights

Do you think WordTracker delivers good value for the price?

Yes

Are you happy with WordTracker's feature set?

Yes

Did WordTracker live up to sales and marketing promises?

Yes

Did implementation of WordTracker go as expected?

Yes

Would you buy WordTracker again?

Yes

Other Software Used

Clearscope, Semrush

Likelihood to Recommend

To get a quick handle on keyword metrics and ideas, this tool really is idea. It is sooooooo much easier to work with than Semrush, which does a lot and is organized, on the whole, rather poorly.

A nice simple KW tool that works.

Software Version

Overall Satisfaction with WordTracker