Value-Added Resellers (VARs)Value-added resellers or VAR is a company that adds features or services to software, hardware and networking products and then resells them (usually to end-users) as an integrated turnkey solution.CDW1https://dudodiprj2sv7.cloudfront.net/vendor-logos/Ff/dQ/Q119TU4RBQCL-180x180.JPEGSHI International2https://dudodiprj2sv7.cloudfront.net/vendor-logos/8X/Oz/A6T0L1M3BFHJ-180x180.PNGIngram Micro3https://dudodiprj2sv7.cloudfront.net/vendor-logos/G9/yV/PJ7AWKPA6KFV-180x180.JPEG

Value-Added Resellers (VARs)

Value-Added Resellers Overview

What are Value-Added Resellers (VARs)?

Value-added resellers (VARs) add features or services to software and hardware products. They then resell these products to end users as turnkey solutions.


Individuals and businesses often need to replace old hardware or create new systems. This process can be difficult, especially if the user or business does not have the requisite knowledge. For example, a person might want a customized computer but not know how to build it. A company may need a security solution, but its employees may not know where to begin.


VARs solve these problems by selling products, expertise, and logistics. VARs commonly offer hardware and software packages designed for specific tasks, such as point of sale or cloud storage. VARs that offer these turnkey systems usually provide installation, training, and support for the system. The customer purchases a complete solution for their needs without needing to create it.


VARs often have expertise in specialized markets. They may offer consultation and assessment services to customers. These services help the customer discover their needs. The VAR can then offer an appropriate solution.

VARs Features & Capabilities

Services Offered

Most value-added resellers offer the following features:

  • Customized, integrated hardware and software systems

  • Consultation and assessment to understand customer needs

  • Installation and implementation

  • Training and onboarding

  • Support for the custom system

Common Applications

Value-added resellers often design solutions for:

  • Personal computers

  • Cloud storage

  • Cybersecurity

  • Datacenters

  • Network infrastructure

  • Mobile workspaces

  • Point of sale

  • Printing needs

Pricing Information

Since VARs offer customized solutions, pricing will vary heavily from customer to customer. For an individual, a custom PC may cost under $1,000.00. For a large company purchasing a data center solution, the cost may be hundreds of thousands of dollars. Contact a vendor for an accurate assessment.

Value-Added Resellers (VARs) Products

Listings (1-3 of 3)

CDW

6 Ratings

CDW is a large, global value-added reseller and service provider, providing technology and services to business, government, education and healthcare organizations in the United States, Canada and the United Kingdom. CDW is a public, Fortune 500 company.

SHI International

We don't have enough ratings and reviews to provide an overall score.

SHI International is a technology reseller, concentrating on both hardware and software. The company also provides support services.

Ingram Micro

5 Ratings

Ingram Micro is a global technology consultancy providing a full spectrum of global technology and supply chain services.