Aberdeen vs. Rithum

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Aberdeen
Score 9.0 out of 10
N/A
Aberdeen offers intent data for B2B marketers. By collecting data from over one billion web interactions, Aberdeen aims to predict what brands and technologies users are seeking and which ones are ready to make a purchase. Aberdeen boasts a high accuracy in predicting buyer intent and utilizes machine learning to maximize efficiency and minimize false leads. The software is highly customizable and allows businesses to select target keywords that are right for them. Aberdeen increased…N/A
Rithum
Score 6.9 out of 10
N/A
Rithum is a commerce network that helps brands, suppliers, and retailers work together to deliver connected e-commerce experiences. The Rithum platform helps brands and retailers accelerate growth, optimize channel operations, and scale product offerings.N/A
Pricing
AberdeenRithum
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AberdeenRithum
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
AberdeenRithum
Features
AberdeenRithum
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Aberdeen
7.7
1 Ratings
13% below category average
Rithum
-
Ratings
Contact information8.01 Ratings00 Ratings
Company information7.01 Ratings00 Ratings
Industry information8.01 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Aberdeen
6.6
1 Ratings
20% below category average
Rithum
-
Ratings
Web Personalization7.01 Ratings00 Ratings
3rd party intent signals4.01 Ratings00 Ratings
Downstream intent signals2.01 Ratings00 Ratings
Account identification5.01 Ratings00 Ratings
Buyer journey tracking7.01 Ratings00 Ratings
Revenue forecasts9.01 Ratings00 Ratings
Audience segmentation9.01 Ratings00 Ratings
Conversion optimization9.01 Ratings00 Ratings
Content Syndication7.01 Ratings00 Ratings
Best Alternatives
AberdeenRithum
Small Businesses
ZoomInfo Sales
ZoomInfo Sales
Score 8.2 out of 10

No answers on this topic

Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10

No answers on this topic

Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Vendavo
Vendavo
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AberdeenRithum
Likelihood to Recommend
9.0
(1 ratings)
1.0
(11 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(3 ratings)
Implementation Rating
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
AberdeenRithum
Likelihood to Recommend
Aberdeen
Aberdeen's research and consulting services might be well suited for: - Companies looking to improve their sales and marketing performance. Aberdeen's research and consulting services can help companies understand the best practices and strategies being used by leading companies in their industry. This can help them identify areas for improvement in their own operations and take action to drive growth. - Companies looking to stay informed about emerging trends and technologies: Aberdeen's research can help companies stay informed about emerging trends and technologies in the sales and marketing field. This can help them make strategic decisions about how to adapt to changing market conditions. However, here are some scenarios where Aberdeen's services might be less appropriate: - Small or early-stage companies with limited resources: Aberdeen's services can be quite expensive, and may not be a good fit for small or early-stage companies with limited resources. - Companies looking for a free service: Aberdeen's research and consulting services are only accessible to clients that have a subscription and some users may not have the budget to access the research, this may limit the access to a specific group of clients.
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ChannelAdvisor
Excellent for marketplace sellers with a lot of products - or those with a high turnover of SKUs. Not well suited to the small seller with only a few SKUs to promote. Also probably not suited to someone who only cares about a single marketplace. The real strength of it comes from managing multiple marketplaces through a single system.
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Pros
Aberdeen
No answers on this topic
ChannelAdvisor
  • Complex, Yet Simple Navigational Interface: ChannelAdvisor is a beast, but navigating through their platform is relatively straightforward. The overall heirarchy is very well put together.
  • One Feed to Rule Them All: With ChannelAdvisor, all we have to do is connect our inventory to their system once. Instead of having to construct and connect dozens of different product feeds to our internal inventory system, we simply connect to ChannelAdvisor and use the same single feed to build out all others' website templates.
  • Product Mapping Made Easy: Mapping product attribute data across a multitude of unique online marketplaces and digital marketing sites can seem like a daunting task. ChannelAdvisor does a great job of simplifying this process, providing easy-to-understand and manage feed templates containing helpful descriptions and categorization.
  • Business Rules and Lookup Lists: I use these all the time when "transforming" our raw inventory data to the specifications of any given feed. They are extremely helpful and super easy to build.
  • Efficient Product Optimization: Instead of having to deal with the time-consuming task of making minute changes to thousands and thousands of skus, ChannelAdvisor allows you to automate these changes in a matter of minutes. It's much more scalable for our business.
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Cons
Aberdeen
No answers on this topic
ChannelAdvisor
  • Lack of customization, documentation, tutorials, support for the premium webstore
  • Lack of innovation. My client was told that the basic web store was being replace by the premium web store so they needed to upgrade. In my opinion the basic web store was actually much more flexible and robust than the premium web store. Now (it has been less than 2 years) they are making my client switch from the premium web store to "Shopify" and they are charging more money for this. My client was charged to upgrade each time and the process to upgrade was expensive, time consuming, and very convoluted. ChannelAdvisor needs to invest in their technology and migrate data for ChannelAdvisor changes technology. But the experience as an end user is very frustrating since the way of doing things keep changing and not always for the better result for the customer.
  • Channel Advisor needs better support. Help Desk, knowledge base, etc. there are a lot of things you can do with ChannelAdvisor but it is my experience that nothing is very straight forward and there are many different potential problems you will run into and ChannelAdvisor points the finger at "Google" or "Amazon" or "Ebay" instead of helping solve a problem from end to end.
  • It is quite expensive for what it does. I would not have advised my customer to use their product but they were so entrenched that they had no other choice.
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Likelihood to Renew
Aberdeen
No answers on this topic
ChannelAdvisor
Without ChannelAdvisor, our business wouldn't be where it is today so the idea of NOT renewing is out of the question. By not renewing we would have to hire more employees and have more of a workload for existing employees. By keeping costs low and employees effecient we have been able to grow exponentially.
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Implementation Rating
Aberdeen
No answers on this topic
ChannelAdvisor
Better control of scope between the resources on both sides involved would allow for better change management.
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Alternatives Considered
Aberdeen
No answers on this topic
ChannelAdvisor
Our brand is growing online at a rapid clip, and we wanted a platform that would scale accordingly. The feature that really sold us was the automatic workflows. If we want a certain type of product that's going to a customer in a certain state to ship a certain way, we could make that happen automatically without any human touch! Wow!
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Return on Investment
Aberdeen
No answers on this topic
ChannelAdvisor
  • This is an expensive tool that takes time to implement properly. You have to be ready to absorb costs and in downtime not selling.
  • Once set up well, it has some advantages that help with sale increases and fewer headaches.
  • We now use the same amount of people but have absorbed about 25% more business coming in.
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