illumin, powered by AcuityAds vs. Sizmek Ad Suite (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
illumin, powered by AcuityAds
Score 10.0 out of 10
N/A
AcuityAds headquartered in Toronto offers a self-serve programmatic advertising platform.N/A
Sizmek Ad Suite (discontinued)
Score 10.0 out of 10
N/A
Sizmek Ad Suite, from Amazon Advertising since being acquired, was a multichannel ad server used to create, distribute, customize, measure, and optimize campaigns. It was rebranded to Amazon Ad Server, but later discontinued in 2024.N/A
Pricing
illumin, powered by AcuityAdsSizmek Ad Suite (discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
illumin, powered by AcuityAdsSizmek Ad Suite (discontinued)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
illumin, powered by AcuityAdsSizmek Ad Suite (discontinued)
Features
illumin, powered by AcuityAdsSizmek Ad Suite (discontinued)
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
illumin, powered by AcuityAds
-
Ratings
Sizmek Ad Suite (discontinued)
4.4
5 Ratings
50% below category average
Data Transfer00 Ratings7.74 Ratings
DSP integration00 Ratings1.05 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
illumin, powered by AcuityAds
-
Ratings
Sizmek Ad Suite (discontinued)
7.0
9 Ratings
11% below category average
Ad campaign creation00 Ratings8.09 Ratings
Ad deployment00 Ratings7.09 Ratings
Display advertising00 Ratings8.09 Ratings
Ad display and retargeting segmentation00 Ratings6.54 Ratings
Sequence targeting00 Ratings5.73 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
illumin, powered by AcuityAds
-
Ratings
Sizmek Ad Suite (discontinued)
7.8
9 Ratings
1% above category average
Ad dashboards00 Ratings6.09 Ratings
Ad performance reports00 Ratings7.09 Ratings
Ad conversion tracking00 Ratings8.09 Ratings
Ad attribution reporting00 Ratings9.09 Ratings
Cross-channel ad management00 Ratings8.98 Ratings
Ad forecasting and optimization00 Ratings8.06 Ratings
Best Alternatives
illumin, powered by AcuityAdsSizmek Ad Suite (discontinued)
Small Businesses
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 9.0 out of 10
The Trade Desk
The Trade Desk
Score 9.0 out of 10
Enterprises
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
illumin, powered by AcuityAdsSizmek Ad Suite (discontinued)
Likelihood to Recommend
-
(0 ratings)
8.0
(9 ratings)
User Testimonials
illumin, powered by AcuityAdsSizmek Ad Suite (discontinued)
Likelihood to Recommend
AcuityAds
No answers on this topic
Discontinued Products
I've use Sizmek as media analytics and reporting tool. Unless a site doesn't work properly with Google DoubleClick, I rarely recommend Sizmek over DoubleClick. It can do everything DoubleClick does, but with almost twice the hassle. One Area that makes it easier to track is that ads are given individual tracking ID's that creative can look up and search by when indexing and testing to make sure all ads are working and input.
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Pros
AcuityAds
No answers on this topic
Discontinued Products
  • Easy Dashboard Navigation - Search bar allows user to quickly locate details about any campaign
  • Insightful Analytics Tools - Platform provides users customizable graphs to leverage for reporting presentations
  • Extensive Reporting Metrics - Ability to pull ad performance reports on all aspects of campaign
  • Simple Creative Hosting - Easy upload and path location details for creative files
Read full review
Cons
AcuityAds
No answers on this topic
Discontinued Products
  • Sizmek's trading desk was a total miss when I tested it a few years ago.
  • I briefly used Abakus and did not find it intuitive, accurate or helpful. It has a long way to go before it can compete with the likes of VisualIQ.
Read full review
Alternatives Considered
AcuityAds
No answers on this topic
Discontinued Products
For me the main point here is the support, all the adservers offer more or less the same functionality and capabilities. The real advantage you will gain using Sizmek will be their customer support team and their open approach with other vendors.
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Return on Investment
AcuityAds
No answers on this topic
Discontinued Products
  • Sizmek has had a positive impact on ROI because it delivers the reports our clients want and need
  • Sizmek has had a postive impact on employee morale due to ease of use
Read full review
ScreenShots