ad:personam Self Serve DSP vs. Yahoo DSP
ad:personam Self Serve DSP vs. Yahoo DSP
Product | Rating | Most Used By | Product Summary | Starting Price |
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ad:personam Self Serve DSP | Small Businesses (1-50 employees) | ad:personam is a Self Serve Demand Side Platform (DSP), offering businesses, startups, and SMB marketing agencies a solution for programmatic advertising and campaign management. Key features include real-time campaign control, multi-format creative ads uploads, and a Smart Templates function that simplifies the campaign setup process. ad:personam has been built directly on Xandr Microsoft DSP's API, offering an integrated experience. ad:personam does not have a minimum ad spend… | $160 per month per user | |
Yahoo DSP | N/A | Yahoo DSP (formerly the Verizon Media DSP, and formerly Oath) combines the former services and technologies of the companies it comprises including the former Brightroll, One by AOL, Right Media Exchange, and ADTECH, as well as Yahoo!'s own ad tech. The solution currently includes Yahoo's premium content access, Yahoo's identity services and cookieless advertising, and internal machine learning based analytics tools. | N/A |
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Editions & Modules |
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Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
ad:personam Self Serve DSP | Yahoo DSP | |
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Top Pros | No answers on this topic | |
Top Cons | No answers on this topic |
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ad:personam Self Serve DSP | Yahoo DSP | |
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Small Businesses | Adobe Advertising Cloud Score 9.0 out of 10 | Adobe Advertising Cloud Score 9.0 out of 10 |
Medium-sized Companies | The Trade Desk Score 6.6 out of 10 | The Trade Desk Score 6.6 out of 10 |
Enterprises | Adobe Advertising Cloud Score 9.0 out of 10 | Adobe Advertising Cloud Score 9.0 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
ad:personam Self Serve DSP | Yahoo DSP | |
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Likelihood to Recommend | - (0 ratings) | 7.3 (10 ratings) |
ad:personam Self Serve DSP | Yahoo DSP | |
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Likelihood to Recommend | ad:personam GmbH No answers on this topic | Yahoo (Verizon Media) |
Pros | ad:personam GmbH No answers on this topic | Yahoo (Verizon Media) |
Cons | ad:personam GmbH No answers on this topic | Yahoo (Verizon Media) |
Alternatives Considered | ad:personam GmbH No answers on this topic | Yahoo (Verizon Media) |
Return on Investment | ad:personam GmbH No answers on this topic | Yahoo (Verizon Media) |
ScreenShots | ad:personam Self Serve DSP Screenshots |