61 Ratings
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Score 9.3 out of 100
2 Ratings
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Score 9.7 out of 100

Likelihood to Recommend

Adobe Business Catalyst (Discontinued)

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor | TrustRadius Reviewer

DirectLync

Girls PACT receives regular compliments on its website! The audience for our website is potential donors. DirectLync nailed it! The design is clean, modern, professional, user friendly, intuitive and really represents our brand. They gave us some great coaching and guidance as we were creating and preparing content. It was a really fun project!
Michelle Shegda | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst (Discontinued)
6.5
DirectLync
8.5
WYSIWYG email editor
Adobe Business Catalyst (Discontinued)
2.3
DirectLync
Dynamic content
Adobe Business Catalyst (Discontinued)
9.0
DirectLync
Ability to test dynamic content
Adobe Business Catalyst (Discontinued)
7.9
DirectLync
Landing pages
Adobe Business Catalyst (Discontinued)
7.0
DirectLync
A/B testing
Adobe Business Catalyst (Discontinued)
7.0
DirectLync
Mobile optimization
Adobe Business Catalyst (Discontinued)
8.0
DirectLync
Email deliverability reporting
Adobe Business Catalyst (Discontinued)
7.9
DirectLync
8.0
List management
Adobe Business Catalyst (Discontinued)
3.0
DirectLync
9.0
Triggered drip sequences
Adobe Business Catalyst (Discontinued)
6.8
DirectLync

Lead Management

Adobe Business Catalyst (Discontinued)
1.7
DirectLync
Lead nurturing
Adobe Business Catalyst (Discontinued)
1.7
DirectLync
Lead scoring and grading
Adobe Business Catalyst (Discontinued)
2.2
DirectLync
Data quality management
Adobe Business Catalyst (Discontinued)
1.4
DirectLync
Automated sales alerts and tasks
Adobe Business Catalyst (Discontinued)
1.6
DirectLync

Campaign Management

Adobe Business Catalyst (Discontinued)
2.3
DirectLync
Calendaring
Adobe Business Catalyst (Discontinued)
2.4
DirectLync
Event/webinar marketing
Adobe Business Catalyst (Discontinued)
2.3
DirectLync

Social Media Marketing

Adobe Business Catalyst (Discontinued)
8.2
DirectLync
Social sharing and campaigns
Adobe Business Catalyst (Discontinued)
7.8
DirectLync
Social profile integration
Adobe Business Catalyst (Discontinued)
8.6
DirectLync

Reporting & Analytics

Adobe Business Catalyst (Discontinued)
7.0
DirectLync
Dashboards
Adobe Business Catalyst (Discontinued)
8.0
DirectLync
Standard reports
Adobe Business Catalyst (Discontinued)
7.0
DirectLync
Custom reports
Adobe Business Catalyst (Discontinued)
6.0
DirectLync

Platform & Infrastructure

Adobe Business Catalyst (Discontinued)
6.6
DirectLync
API
Adobe Business Catalyst (Discontinued)
7.9
DirectLync
Role-based workflow & approvals
Adobe Business Catalyst (Discontinued)
7.0
DirectLync
Customizability
Adobe Business Catalyst (Discontinued)
6.0
DirectLync
Integration with Salesforce.com
Adobe Business Catalyst (Discontinued)
5.5
DirectLync

Pros

Adobe Business Catalyst (Discontinued)

  • Probably one of the easiest e-commerce platforms to work in, it does take setup, but compared to a lot of other e-commerce solutions, this is probably the best one that I have seen that can be designed and implemented custom.
  • Their template system works very well and allows you to create and re-use templates across Adobe Business Catalyst.
  • Their pre-built modules are great, giving people a great way to use common web elements without having to use a plug-in or find some solution, it is simply built in and generally works exactly as you would expect.
  • Adobe Business Catalyst is more of an all-around solution, providing elements that most smaller companies would have a hard time figuring out, since it includes the ability to build websites, send and track e-mails, analytics. It really is a powerful tool that would typically require a fair amount of coding knowledge and expertise but with the system already built, it can be easily modified and edited by those with limited or no coding knowledge at all.
Jonathan Hodak | TrustRadius Reviewer

DirectLync

  • DirectLync is knowledgeable in their field, which saves us time (and money).
  • They have a creative team onsite to answer questions promptly.
  • Regularly updating products and services to better serve its customers.
Michelle Shegda | TrustRadius Reviewer

Cons

Adobe Business Catalyst (Discontinued)

  • Multi Client Management: The dashboard for managing multiple clients as a reseller is a little difficult to get to. There is also no very easy way for me to manage multiple clients at once. I have to log into and out of individual client accounts to do billing or management.
  • Lack of Server support: There are certain server protocols and languages that are not supported using BC. For example I cannot build a custom php database and upload to BC. I am required to use their tools.
Dan Butler | TrustRadius Reviewer

DirectLync

  • Girls PACT is located in Los Angeles. Newsletters are scheduled for PST, yet distributed on EST. It’s an odd glitch and may be a user error.
Michelle Shegda | TrustRadius Reviewer

Likelihood to Renew

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.4
Based on 10 answers
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
Pauline Kraus | TrustRadius Reviewer

DirectLync

No score
No answers yet
No answers on this topic

Usability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler | TrustRadius Reviewer

DirectLync

No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.0
Based on 4 answers
very few issues with availability
Jerry Dever | TrustRadius Reviewer

DirectLync

No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.2
Based on 1 answer
Very few issues
Jerry Dever | TrustRadius Reviewer

DirectLync

No score
No answers yet
No answers on this topic

Support Rating

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.8
Based on 6 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus | TrustRadius Reviewer

DirectLync

No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever | TrustRadius Reviewer

DirectLync

No score
No answers yet
No answers on this topic

Implementation Rating

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.8
Based on 4 answers
Pretty easy to do
Jerry Dever | TrustRadius Reviewer

DirectLync

No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Business Catalyst (Discontinued)

As far as the CMS for BC goes, there is none out there that compares. In the past we have utilized Joomla, Wordpress, Mambo, Drupal, Concrete 5 and others. None of them were as easy to use and train on that Adobe's Business Catalyst. Our alternative to BC is WordPress when our clients want a less expensive solution. For the most part that works OK but we have had issues with plugin incompatibility among other issues. We lost at least two clients because of similar issues. The other great part about BC's solution is that we can still work with our favorite site creation tool - Dreamweaver. The whole process continues to be more and more simplified with added features to the system. No other solution (that we've found) offers such an easy way to create custom web sites that are easily editable by our clients.
Jeff French | TrustRadius Reviewer

DirectLync

No answers on this topic

Scalability

Adobe Business Catalyst (Discontinued)

Adobe Business Catalyst (Discontinued) 9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever | TrustRadius Reviewer

DirectLync

No score
No answers yet
No answers on this topic

Return on Investment

Adobe Business Catalyst (Discontinued)

  • As someone who uses it on behalf of other clients, our ROI with BC is definitely positive. We needed a mid-range CMS without huge licensing costs to satisfy mid-range clients who have some dynamic needs but doesn't need the expense or liability of enterprise level products. Without it we would have lost possible customers or taken bigger hits on projects because of the costs involved with satisfying their mid-level needs
  • Our clients are all usually very positive about the BC platform and are able to use it themselves which lessens our Support time/cost.
  • To use the Web App element,. which we do on almost every site, you need to pay for the highest plan. This brings along with it many features most of our clients would never use. A more basic plan with that Web App capability would be a big improvement on our costs.
John Reitz | TrustRadius Reviewer

DirectLync

  • DirectLync has saved our marketing budget thousands of dollars! They have been so generous supporting the marketing needs of Girls PACT, a nonprofit organization.
Michelle Shegda | TrustRadius Reviewer

Screenshots

Adobe Business Catalyst (Discontinued)

Pricing Details

Adobe Business Catalyst (Discontinued)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Adobe Business Catalyst (Discontinued) Editions & Modules

Additional Pricing Details

DirectLync

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

DirectLync Editions & Modules

Edition
Basic$201
Essential$991
Pro$2491
Premium$5991
  1. Month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Adobe Business Catalyst (Discontinued)
6.0
DirectLync
10.0

Likelihood to Renew

Adobe Business Catalyst (Discontinued)
9.4
DirectLync

Usability

Adobe Business Catalyst (Discontinued)
9.7
DirectLync

Reliability and Availability

Adobe Business Catalyst (Discontinued)
9.0
DirectLync

Performance

Adobe Business Catalyst (Discontinued)
8.2
DirectLync

Support Rating

Adobe Business Catalyst (Discontinued)
8.8
DirectLync

Online Training

Adobe Business Catalyst (Discontinued)
8.6
DirectLync

Implementation Rating

Adobe Business Catalyst (Discontinued)
9.8
DirectLync

Scalability

Adobe Business Catalyst (Discontinued)
9.0
DirectLync

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