TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    AdScale

    N/AN/AAdScale is an ad platform built for ecommerce using AI to make advertising easier. It includes three layers of AI throughout the advertising journey: Audience targeting is made more accurate by using a store’s first-party data. AdScale can retarget past customers, and create lookalike audiences to prospect new customers. Ad creation is made easier with Generative AI: It covers image and video ads, and uses built-in ChatGPT for ad copy. AdScale uses predictive…

    $129

    per month

    Sizmek Ad Suite (discontinued)

    Score10 out of 10
    N/ASizmek Ad Suite, from Amazon Advertising since being acquired, was a multichannel ad server used to create, distribute, customize, measure, and optimize campaigns. It was rebranded to Amazon Ad Server, but later discontinued in 2024.N/A
    Pricing
    AdScaleSizmek Ad Suite (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    AdScaleSizmek Ad Suite (discontinued)
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details
    More Pricing Information
    Features
    AdScaleSizmek Ad Suite (discontinued)
    Ad Network Integration
    Comparison of Ad Network Integration features of AdScale and Sizmek Ad Suite (discontinued)
    Feature
    AdScale
    -
    Ratings
    Sizmek Ad Suite (discontinued)
    4.4
    5 Ratings
    50% below category average
    Data Transfer00 Ratings7.74 Ratings
    DSP integration00 Ratings1.05 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of AdScale and Sizmek Ad Suite (discontinued)
    Feature
    AdScale
    -
    Ratings
    Sizmek Ad Suite (discontinued)
    7.0
    9 Ratings
    11% below category average
    Ad campaign creation00 Ratings8.09 Ratings
    Ad deployment00 Ratings7.09 Ratings
    Display advertising00 Ratings8.09 Ratings
    Ad display and retargeting segmentation00 Ratings6.54 Ratings
    Sequence targeting00 Ratings5.73 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of AdScale and Sizmek Ad Suite (discontinued)
    Feature
    AdScale
    -
    Ratings
    Sizmek Ad Suite (discontinued)
    7.8
    9 Ratings
    1% above category average
    Ad dashboards00 Ratings6.09 Ratings
    Ad performance reports00 Ratings7.09 Ratings
    Ad conversion tracking00 Ratings8.09 Ratings
    Ad attribution reporting00 Ratings9.09 Ratings
    Cross-channel ad management00 Ratings8.98 Ratings
    Ad forecasting and optimization00 Ratings8.06 Ratings
    Best Alternatives
    AdScaleSizmek Ad Suite (discontinued)
    Small Businesses
    AdRoll
    Score3.7 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Criteo Commerce Growth
    Score8 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    Criteo Commerce Growth
    Score8 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    AdScaleSizmek Ad Suite (discontinued)
    Likelihood to Recommend
    -
    (0 ratings)
    8.0
    (9 ratings)
    User Testimonials
    AdScaleSizmek Ad Suite (discontinued)
    Likelihood to Recommend
    AdScale
    No answers on this topic
    Discontinued Products
    I've use Sizmek as media analytics and reporting tool. Unless a site doesn't work properly with Google DoubleClick, I rarely recommend Sizmek over DoubleClick. It can do everything DoubleClick does, but with almost twice the hassle. One Area that makes it easier to track is that ads are given individual tracking ID's that creative can look up and search by when indexing and testing to make sure all ads are working and input.
    Incentivized
    Read full review
    Pros
    AdScale
    No answers on this topic
    Discontinued Products
    • Easy Dashboard Navigation - Search bar allows user to quickly locate details about any campaign
    • Insightful Analytics Tools - Platform provides users customizable graphs to leverage for reporting presentations
    • Extensive Reporting Metrics - Ability to pull ad performance reports on all aspects of campaign
    • Simple Creative Hosting - Easy upload and path location details for creative files
    Incentivized
    Read full review
    Cons
    AdScale
    No answers on this topic
    Discontinued Products
    • Sizmek's trading desk was a total miss when I tested it a few years ago.
    • I briefly used Abakus and did not find it intuitive, accurate or helpful. It has a long way to go before it can compete with the likes of VisualIQ.
    Incentivized
    Read full review
    Alternatives Considered
    AdScale
    No answers on this topic
    Discontinued Products
    For me the main point here is the support, all the adservers offer more or less the same functionality and capabilities. The real advantage you will gain using Sizmek will be their customer support team and their open approach with other vendors.
    Read full review
    Return on Investment
    AdScale
    No answers on this topic
    Discontinued Products
    • Sizmek has had a positive impact on ROI because it delivers the reports our clients want and need
    • Sizmek has had a postive impact on employee morale due to ease of use
    Incentivized
    Read full review
    ScreenShots