Adverity vs. Fivetran

Adverity is particularly useful if there is a large range of data sets that you want to combine to get an 'overall' view. Previously we had used Google Analytics, but found that this was too useful for our big client accounts that we were working on. So I think that if there is an individual who is responsible for analytics or data, and also a paid media team then this is a tool which is essential. For companies that have limited activity then I think this tool could potentially over-complicate for less reward.

Incentivized

Fivetran's business model justifies the use-case where we require data from a single source basically a lot of data but if the requirement is not on the heavier side, Fivetran comes to costly operation when compared to its peers. Otherwise, I'll recommend Fivetran for stability and update and seamless service provider.

Incentivized

• User-friendly report setup and ingestion
• Easy integration with multiple data endpoints, making it easy for users to drive value
• Incredible customer support, allowing users (regardless of technical background) to act like power-users

Incentivized

• Easily connects to source data using delivered connectors
• Transforms data into standard models and schemas
• Has very good documentation to help quickly setup connectors

Incentivized

• I think it would have been more user friendly if there was more labelling capabilities, so that when you are sharing the dashboard they would explain what the data is - rather than depending on someone knowing how to use the dashboards or being there to explain it.
• Our teams found that some of the scheduling functionality could be a little big buggy, so this was something that needed extra care and attention, so therefore may be an area that needs to be improved (unless it was just our account and usage).

Incentivized

• More detailed logging
• More flexible choices for time range over which records are synced
• More options for masking and excluding sensitive data

Incentivized

Just need to input connection info.

Incentivized

It runs pretty well and gets our data from point A to point cluster quickly enough. Honestly, it's not something I think about unless it breaks and that's pretty rare.

Incentivized

Frankly, the service, UI, and ease-of-use for Adverity made it a no brainer compared to competiton.

Incentivized

We never seriously considered using anything else. Our data engineers had used Fivetran extensively in previous roles so when it came time to make a decision, there wasn't much of a process. They gladly signed the contract with Fivetran pretty quickly.

Incentivized

• This tool has allowed us to be able to see areas for opportunities, when all of the data has been combined
• We were also able to better prioritise actions and where to focus our attention, when we had one view where all of the data was together. This allowed us to deliver better results for our clients, and also have a clearer roadmap of activity

Incentivized

• Business and product data now co-located in the warehouse
• Dashboards can be built using data from all corners of the business
• Better visibility into customer health, product usage, business financials, and more
• Enabled high-traffic operational dashboards that increase efficiency of our sales and ops teams

Incentivized