Ahrefs vs. Google Mobile-Friendly Test

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ahrefs
Score 8.9 out of 10
N/A
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”
$99
per month
Google Mobile-Friendly Test
Score 9.1 out of 10
N/A
Google Mobile-Friendly Test is a search engine optimization software solution offered by Google.N/A
Pricing
AhrefsGoogle Mobile-Friendly Test
Editions & Modules
Lite
$99.00
per month
Standard
$179.00
per month
Advanced
$399.00
per month
Agency
$999.00
per month
No answers on this topic
Offerings
Pricing Offerings
AhrefsGoogle Mobile-Friendly Test
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AhrefsGoogle Mobile-Friendly Test
Considered Both Products
Ahrefs

No answer on this topic

Google Mobile-Friendly Test
Chose Google Mobile-Friendly Test
I think this is a great addition to other search tools and a really quick and easy way to check how your pages work on mobile to ensure your users have the best experience.
Chose Google Mobile-Friendly Test
It is the most simple tool to use, paired with Google Rich Test Results it will give you a heads up if you have the basic blocks for indexing in the SERP. It's free, takes a couple of seconds, and helps you to see if the page is ready or not. The other tools in the system are …
Top Pros
Top Cons
Features
AhrefsGoogle Mobile-Friendly Test
SEO
Comparison of SEO features of Product A and Product B
Ahrefs
8.5
68 Ratings
9% above category average
Google Mobile-Friendly Test
8.5
6 Ratings
9% above category average
Keyword analysis9.465 Ratings8.02 Ratings
Backlink management8.966 Ratings8.02 Ratings
SERP ranking tracking8.764 Ratings9.02 Ratings
Page grader8.359 Ratings8.75 Ratings
Competitive analysis8.766 Ratings7.02 Ratings
Site audit / diagnostics8.861 Ratings9.66 Ratings
Site recommendations7.558 Ratings8.95 Ratings
Task management7.931 Ratings9.02 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Ahrefs
8.6
60 Ratings
12% above category average
Google Mobile-Friendly Test
8.5
5 Ratings
11% above category average
Local SEO8.148 Ratings8.02 Ratings
Social SEO8.046 Ratings9.02 Ratings
Mobile SEO8.845 Ratings10.05 Ratings
Global SEO9.554 Ratings7.02 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Ahrefs
8.6
57 Ratings
2% above category average
Google Mobile-Friendly Test
9.2
4 Ratings
9% above category average
Multi-domain support8.854 Ratings8.94 Ratings
Integration with web analytics tools8.429 Ratings9.53 Ratings
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AhrefsGoogle Mobile-Friendly Test
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User Ratings
AhrefsGoogle Mobile-Friendly Test
Likelihood to Recommend
8.7
(73 ratings)
9.2
(7 ratings)
Likelihood to Renew
10.0
(5 ratings)
10.0
(1 ratings)
Usability
10.0
(2 ratings)
-
(0 ratings)
Support Rating
8.8
(14 ratings)
-
(0 ratings)
User Testimonials
AhrefsGoogle Mobile-Friendly Test
Likelihood to Recommend
Ahrefs
It gives the best report to us which helps us to find the opportunity to build backlinks. Another main feature that makes Ahrefs a safe and sound approach to SEO is that it provides information about duplicate content, URLs, redirects along with other errors that can be dangerous to the website.
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Google
I mean, it is a simple, no-frill test that gives your OK or NOT OK and highlights where it is. It is just a temperature check, this has to be used in conjunction with other tools for it to be useful. Since it is free I recommend running it as a check always.
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Pros
Ahrefs
  • Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far.
  • Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player.
  • Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries.
  • Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress.
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Google
  • Google Mobile-Friendly Test is easy to use and works very fast.
  • Google also has its own search engine results in mind when using the tool. This is important, as Google has most of the online search market share.
  • Most modern devices are accounted for.
Read full review
Cons
Ahrefs
  • Anchor text alert notifications for a specific domain would be nice to have.
  • Would also be nice to set a specific client domain and then be able to pick 5 competitor sites to compare it to instead of entering in the client site and then 4 competitors to compare.
  • Adding emails to forward the exports to from running a report would be good too.
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Google
  • Google's suggestions are sometimes vague or unhelpful.
  • The test doesn't offer multiple screen sizes or shapes. Though this isn't a huge issue, it would be nice to make sure a site using media queries stays mobile friendly throughout size changes
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Likelihood to Renew
Ahrefs
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
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Google
It is free, so I woule likely renew it.
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Usability
Ahrefs
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
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Google
No answers on this topic
Support Rating
Ahrefs
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
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Google
No answers on this topic
Alternatives Considered
Ahrefs
I think when it comes to keyword tracking, Ahrefs is not as good BrightEdge, but Ahrefs Site Explorer trumps BrightEdge when it comes to anything backlink related. I would use Ahrefs Site Explorer for backlink analysis, identifying 404 error pages, examining anchor texts, and exploring top content. However, I would utilze BrightEdge for keyword and ranking information
Read full review
Google
I think this is a great addition to other search tools and a really quick and easy way to check how your pages work on mobile to ensure your users have the best experience.
Read full review
Return on Investment
Ahrefs
  • Identify the most effective keywords for content creation and optimizing existing content, which can help to increase organic traffic to your website.
  • Track backlinks, monitor the competition, and identify potential link building opportunities, which can help to improve your search engine rankings.
  • Analyze the top-performing pages on any website, which can help to optimize your own content and improve user experience.
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Google
  • Our websites pages are a hundred percent mobile friendly.
  • Detects almost all mobile usability issues.
  • Robust test tools extending up to detectors for incompatible plugins.
Read full review
ScreenShots

Ahrefs Screenshots

Screenshot of Analyze backlinks and keywords of any website to find opportunities for your organic traffic growthScreenshot of Check your website for 100+ pre-defined SEO issuesScreenshot of Get relevant keyword ideas supported by accurate SEO metricsScreenshot of Find the most shared and linked-to content on any topicScreenshot of Track your and your competitors' search rankings