Ahrefs Site Explorer for Backlink Management
April 14, 2016
Ahrefs Site Explorer for Backlink Management
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Ahrefs Site Explorer
At my company, Ahrefs Site Explorer is used as a tool to access the backlink profile and top content for websites. It is mainly used by the SEO department, and it allows us to see what kind of backlinks and link domains we have to a website, what is the anchor text distribution like, and what broken links we have.
- I love how Ahrefs Site Explorer includes a list of the broken links to a site, the backlinks pointed to these broken links, and the date these broken links are found. It makes identifying quality 404 error pages so much easier, especially when we have the option to download a file with all this information.
- I love how we can gauge what the top content and top pages are for any website using Ahrefs Site Explorer. Assessing the top content and pages on a website provides insight into what we can do to amp our content strategy.
- I also like the anchors cloud function on Ahrefs Site Explorer, because it's a clear overview of what anchor texts are most prominent for a given website, and allows us to make adjustments if there's a lack of anchor text variety.
- Ahrefs Site Explorer provides an overview of domain health and the issues that can be fixed, and sometimes the suggested "critical issues" can be an astronomical number and not accurate.
- For certain features on Ahrefs Site Explorer, there can a more elaborate description/guide on how to utilize the feature.
- Ahrefs Site Explorer has helped with any comprehensive backlink analysis and backlink profile management we've had.
- Ahrefs Site Explorer has helped tremendously in getting manual penalties lifted for certain sites.
- Aherfs Site Explorer has been helpful in identifying 404 error pages.
I think when it comes to keyword tracking, Ahrefs is not as good BrightEdge, but Ahrefs Site Explorer trumps BrightEdge when it comes to anything backlink related. I would use Ahrefs Site Explorer for backlink analysis, identifying 404 error pages, examining anchor texts, and exploring top content. However, I would utilze BrightEdge for keyword and ranking information.