Likelihood to Recommend
When you can afford it Ahrefs is the most capable of all its competitors. However, it requires someone who really understands SEO and is willing to put in the time to learn the tool and make use of everything. If anyone is new to the SEO world I would recommend choosing a different software.
C-Level Executive in MarketingMarketing and Advertising Company, 1-10 employees
Feature Rating Comparison
SERP ranking tracking
Site audit / diagnostics
Integration with web analytics tools
- Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far.
- Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player.
- Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries.
- Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress.
- Anchor text alert notifications for a specific domain would be nice to have.
- Would also be nice to set a specific client domain and then be able to pick 5 competitor sites to compare it to instead of entering in the client site and then 4 competitors to compare.
- Adding emails to forward the exports to from running a report would be good too.
Likelihood to Renew
Based on 5 answers
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
Supervisor in MarketingMarketing and Advertising Company, 51-200 employees
Based on 2 answers
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
Strategist in MarketingMarketing and Advertising Company, 51-200 employees
Based on 28 answers
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
I think when it comes to keyword tracking, Ahrefs is not as good BrightEdge, but Ahrefs Site Explorer trumps BrightEdge when it comes to anything backlink related. I would use Ahrefs Site Explorer for backlink analysis, identifying 404 error pages, examining anchor texts, and exploring top content. However, I would utilze BrightEdge for keyword and ranking information
Analyst in OtherMarketing and Advertising Company, 201-500 employees
Return on Investment
- We can help sales by providing them with info on potential sites' areas that need boosting.
- We can help sales by providing them with info on competing sites and how they are beating our potential client, and how we can help them.
Analyst in MarketingMarketing & Advertising Company, 51-200 employees
Premium Consulting/Integration Services—
Entry-level set up fee?
Ahrefs Editions & Modules
- per month