What users are saying about
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Top Rated
139 Ratings
12 Ratings

Ahrefs

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Top Rated
139 Ratings
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Score 9.1 out of 100
12 Ratings
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Score 8.2 out of 100

Likelihood to Recommend

Ahrefs

Ahrefs has great prices for the data they provide. As a freelancer, I know there are cheaper options, but they do not provide the backlink data that Ahrefs provides. As an in-house SEO, I believe that Ahrefs is a must for research. If I had one SEO tool, it would be Ahrefs because it has most SEO tools all in its suite.
Mitch Lee | TrustRadius Reviewer

Searchmetrics

Searchmetrics does a great job when doing optimization of your content and keywords. It is less appropriate when doing off page optimization like backlinks.
Christiaan Bollen | TrustRadius Reviewer

Feature Rating Comparison

SEO

Ahrefs
8.1
Searchmetrics
7.6
Keyword analysis
Ahrefs
8.5
Searchmetrics
9.0
Backlink management
Ahrefs
9.4
Searchmetrics
4.0
SERP ranking tracking
Ahrefs
7.9
Searchmetrics
9.0
Page grader
Ahrefs
7.9
Searchmetrics
8.0
Competitive analysis
Ahrefs
9.2
Searchmetrics
7.0
Site audit / diagnostics
Ahrefs
7.7
Searchmetrics
8.0
Site recommendations
Ahrefs
7.4
Searchmetrics
8.0
Task management
Ahrefs
6.5
Searchmetrics
8.0

SEO Channels

Ahrefs
8.0
Searchmetrics
7.0
Local SEO
Ahrefs
8.0
Searchmetrics
7.0
Social SEO
Ahrefs
7.4
Searchmetrics
6.0
Mobile SEO
Ahrefs
7.8
Searchmetrics
7.0
Global SEO
Ahrefs
8.8
Searchmetrics
8.0

SEO Platform & Account Management

Ahrefs
8.5
Searchmetrics
9.0
Multi-domain support
Ahrefs
8.8
Searchmetrics
9.0
Integration with web analytics tools
Ahrefs
8.2
Searchmetrics
9.0

Pros

Ahrefs

  • Their backlink database is still one of the most up to date we've seen when compared to similar tools.
  • The user interface is very intuitive and easy to learn.
  • They provide you with a lot of great information and the ability to set a date range can really help you narrow things down.
Joshua Titsworth | TrustRadius Reviewer

Searchmetrics

  • Large database of companies and search terms to compare with our site.
  • In the research section, we are able to do research on an unlimited number of sites/keywords
  • Paid and Organic search research all in one place to make research and performance comparisons a lot easier
Anonymous | TrustRadius Reviewer

Cons

Ahrefs

  • Ahrefs Site Explorer provides an overview of domain health and the issues that can be fixed, and sometimes the suggested "critical issues" can be an astronomical number and not accurate.
  • For certain features on Ahrefs Site Explorer, there can a more elaborate description/guide on how to utilize the feature.
Anonymous | TrustRadius Reviewer

Searchmetrics

  • Social media visibility
  • Facebook
  • Twitter
Guido Marchal | TrustRadius Reviewer

Likelihood to Renew

Ahrefs

Ahrefs 10.0
Based on 5 answers
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
Anonymous | TrustRadius Reviewer

Searchmetrics

Searchmetrics 3.0
Based on 1 answer
We are currently using an agency and do not need Searchmetrics services at this time. If we do need research metrics in the future, we will probably go with them. The only deterrent is that we got suckered into an additional year with them because we were a few days late on opting out of the auto-renew. Although I was very upset about getting stuck an extra year paying for services I do not need, that is probably the only issue I have with the company, so if you can avoid that, it's a pretty good product.
Anonymous | TrustRadius Reviewer

Usability

Ahrefs

Ahrefs 10.0
Based on 2 answers
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
Anonymous | TrustRadius Reviewer

Searchmetrics

No score
No answers yet
No answers on this topic

Support Rating

Ahrefs

Ahrefs 8.8
Based on 14 answers
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
Kenny King | TrustRadius Reviewer

Searchmetrics

No score
No answers yet
No answers on this topic

Alternatives Considered

Ahrefs

Ahrefs Site Explorer gives us an easier way of obtaining backlinks when we're doing link building, whereas with other products I have a more difficult time finding viable backlinks. The keyword list you can export from Ahrefs is also a lot more clear than in other products making it easier for me to read and our clients to understand.
Lauren Ericksen | TrustRadius Reviewer

Searchmetrics

We originally selected Searchmetrics because we got more bang for our buck. On the research end, we could do unlimited searches without the cost of the service going up. As for the historical data, we could store more trending data and do deeper research than we could with the competitor. The monthly fee was almost half (if i remember correctly, but it's been a few years) of what what we were paying before with a competitor.
Anonymous | TrustRadius Reviewer

Return on Investment

Ahrefs

  • We can help sales by providing them with info on potential sites' areas that need boosting.
  • We can help sales by providing them with info on competing sites and how they are beating our potential client, and how we can help them.
Anonymous | TrustRadius Reviewer

Searchmetrics

  • It had a positive impact on the ROI. As the websites rank better the revenue raised.
  • Searchmetrics Suite is an expensive product, it is too expensive for small websites.
Christiaan Bollen | TrustRadius Reviewer

Screenshots

Pricing Details

Ahrefs

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Searchmetrics

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Ahrefs
9.1
Searchmetrics
10.0

Likelihood to Renew

Ahrefs
10.0
Searchmetrics
3.0

Usability

Ahrefs
10.0
Searchmetrics

Support Rating

Ahrefs
8.8
Searchmetrics

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