What users are saying about

Ahrefs

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Top Rated
95 Ratings
1 Ratings

Ahrefs

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Top Rated
95 Ratings
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Score 9 out of 101
1 Ratings
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Score 10 out of 101

Add comparison

Likelihood to Recommend

Ahrefs

Ahrefs has great prices for the data they provide. As a freelancer, I know there are cheaper options, but they do not provide the backlink data that Ahrefs provides. As an in-house SEO, I believe that Ahrefs is a must for research. If I had one SEO tool, it would be Ahrefs because it has most SEO tools all in its suite.
Mitch Lee profile photo

Whitespark

No answer on this topic is available.

Feature Rating Comparison

SEO

Ahrefs
8.0
Whitespark
10.0
Keyword analysis
Ahrefs
9.2
Whitespark
Backlink management
Ahrefs
9.3
Whitespark
10.0
SERP ranking tracking
Ahrefs
8.7
Whitespark
10.0
Page grader
Ahrefs
8.0
Whitespark
10.0
Competitive analysis
Ahrefs
9.1
Whitespark
10.0
Site audit / diagnostics
Ahrefs
7.6
Whitespark
Site recommendations
Ahrefs
6.9
Whitespark
10.0
Task management
Ahrefs
5.0
Whitespark

SEO Channels

Ahrefs
7.6
Whitespark
10.0
Local SEO
Ahrefs
8.0
Whitespark
10.0
Social SEO
Ahrefs
6.1
Whitespark
10.0
Mobile SEO
Ahrefs
7.3
Whitespark
Global SEO
Ahrefs
8.9
Whitespark

SEO Platform & Account Management

Ahrefs
8.1
Whitespark
10.0
Multi-domain support
Ahrefs
8.8
Whitespark
10.0
Integration with web analytics tools
Ahrefs
7.4
Whitespark

Pros

  • Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far.
  • Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player.
  • Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries.
  • Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress.
Mitch Lee profile photo
  • Finds listings on directories
  • Finds press releases that mention brands or business names
  • Helps find bad data
Mary Silva profile photo

Cons

  • I found it difficult to navigate which version of the data I'm looking at - exact URL, prefix, full domain w/ or w/o subdomains. I'd like this to be selected in the initial search rather than being automatically selected for you and then allowing you to change it (if you even realized it was an issue to begin with).
  • I'd love if there was a URL / domain ranking over time graph like there is for new / lost links. This way, it's not just a counting metric, but a metric on impact. I'd need to know that we lost 1 authoritative news media link more than I need to know that we lost 5-10 spammy scraper links from dark corners of the internet.
  • I'd love impactful alerts for link metrics as alluded to in the previous bullet. Meaning, I don't want to only find out we lost an important link when I see the rankings drop - I want to know about it when it happens for faster processing of the fix (if one exists).
Ari Roth profile photo
  • Whitespark should increase the daily limit of Local Citation Finder reports, 20 is small.
  • I'd like it if you could tell the Local Citation Finder to search for just a phone number or just a business name instead of all NAP criteria.
Mary Silva profile photo

Likelihood to Renew

Ahrefs8.0
Based on 4 answers
Ahrefs recently became more expensive. While they offer a large web index of backlinks, some of the modules of analysis available in similar tools make them a better value in many respects. Ahrefs continues to update their interface, but the accuracy of link counts and new/lost data modules calls into question the validity of the provided information.
No photo available
No score
No answers yet
No answers on this topic

Usability

Ahrefs7.0
Based on 1 answer
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
No photo available
No score
No answers yet
No answers on this topic

Alternatives Considered

There are some similarities, but ultimately, they're different tools. I really like both, but I prefer Ahrefs. Its layout and organization of data works for my workflow the best
No photo available
I prefer Link Research Tools' CBLT tool for competitive backlink reports.
Mary Silva profile photo

Return on Investment

  • We've taken over 75% of our target keyword SERPs since we began using Ahrefs to track our strategy.
Evan Kubitschek profile photo
  • Has allowed us to more effectively update business information to prefect organic traffic loss during name or address changes.
Mary Silva profile photo

Pricing Details

Ahrefs

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details

Whitespark

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details