The Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle.
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Clerk
Score 9.3 out of 10
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Poor user management can stand between users and products. From forgotten passwords and failed account de-duplication, to broken and out-of-sync vendor integrations — there's a lot that can go wrong. Clerk is a software solution that aims to solve user management.
Well-Suited for: 1. Mobile App Notifications: Ideal for targeted push notifications in apps. 2. Customer Segmentation: Effective for personalized marketing campaigns based on user data. 3. Event-Triggered Automation: Great for automated messaging based on user actions. 4. A/B Testing: Useful for optimizing campaign messages and strategies. Less Appropriate for: 1. Non-Mobile Channels: Less effective if the primary focus is on non-mobile communications like email or direct mail. 2. Basic Email Marketing: Other platforms might be better suited for simple, broad email campaigns without complex segmentation or personalization needs.
Best suited for - Improving the conversions and users funnel, building actionable insights for user journey, deciding the performance of features, building personalised recommendations on search results and emails. Less appropriate for - Creating automated campaigns for user targeting, triggering and creating communication flows for user engagement and product journey
The marketing push notifications are very effective, and it gives us free hand to define different business criteria to target user groups
The user experience or the message content could differ from Android and iOS, and this is a huge benefit for us
As an Architect, troubleshooting an issue is very detailed and the time it takes to troubleshoot an issue is considerably less from our previous product
Easy to integrate - perfect solution for search and recommendations.
Allow website recommendations, website search and email recommendations, that help day after day obtain more data and use it to view the best product for every single customer.
Improving conversion rate and the quality of the customer journey on the eCommerce.
The interface takes a bit getting used to in order to know how to take advantage of everything. Some of the analytics that are available are particularly hard to find, so it's important to pay attention when customer support reviews everything, but everything I'd want and need in terms of Push and In-App messaging is all there.
I have not had to interact much with customer support as I have been able to find the vast majority of the answers I'm looking for within their documentation, which I very much appreciate because it saves me a lot of time. Customer support has been responsive and helpful for the most part during the couple of interactions I've had.
We've tested a bunch of different CRM tools over the years and Airship has been a winner for its functionality, features, cost, and ability to integrate with other softwares that we use. It has been great for SMS and mobile in particular. It could certainly be a one stop shop for CRM.
The cost of the contract is much better than the competitors. Customised options and packages to select from. Others weren't providing more options basis the usage and master user roles requirements. Provided free demo to help build confidence and train the team for using Clerk tool. Clerk customer solutions team is easily reachable and helps promptly resolve any issues.
The ROI has increased more than approx. 50% (exact details to be confirmed) based on cross-channel orchestration
Using push notifications alone, we have seen a huge increase in app engagement which was a challenge before to nudge users to get back to the App after initial download
