The Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle.
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Pypestream
Score 7.0 out of 10
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Founded in 2015, Pypestream created the Customer Engagement Center (CEC), a conversational AI solution where the core product, the Customer Engagement Center (CEC), is an all-in-one, cloud-based suite of 12 components designed to transform any business into a fully automated digital brand. With headquarters in New York, Pypestream has a customer base that includes Shell, Chase, Procter & Gamble, Google, Sling, and HBO Max. Pypestream provides customer engagement in several key industries,…
Well-Suited for: 1. Mobile App Notifications: Ideal for targeted push notifications in apps. 2. Customer Segmentation: Effective for personalized marketing campaigns based on user data. 3. Event-Triggered Automation: Great for automated messaging based on user actions. 4. A/B Testing: Useful for optimizing campaign messages and strategies. Less Appropriate for: 1. Non-Mobile Channels: Less effective if the primary focus is on non-mobile communications like email or direct mail. 2. Basic Email Marketing: Other platforms might be better suited for simple, broad email campaigns without complex segmentation or personalization needs.
Pypestream is suited for standard chatbot and conversational flows versus more multi-departmental scenarios. They do very well with guided flow bot services which are great for agent bots within a contact center, but less so for those implementations that have a large document management implementation for FAQs. They do well with service integrations; however, at times troubleshooting edge cases that are impacting performance and adoption can take a while to remedy. I want to believe that better monitoring tools on the platform side would alleviate this for them.
The marketing push notifications are very effective, and it gives us free hand to define different business criteria to target user groups
The user experience or the message content could differ from Android and iOS, and this is a huge benefit for us
As an Architect, troubleshooting an issue is very detailed and the time it takes to troubleshoot an issue is considerably less from our previous product
The interface takes a bit getting used to in order to know how to take advantage of everything. Some of the analytics that are available are particularly hard to find, so it's important to pay attention when customer support reviews everything, but everything I'd want and need in terms of Push and In-App messaging is all there.
I have not had to interact much with customer support as I have been able to find the vast majority of the answers I'm looking for within their documentation, which I very much appreciate because it saves me a lot of time. Customer support has been responsive and helpful for the most part during the couple of interactions I've had.
We've tested a bunch of different CRM tools over the years and Airship has been a winner for its functionality, features, cost, and ability to integrate with other softwares that we use. It has been great for SMS and mobile in particular. It could certainly be a one stop shop for CRM.
In comparison to Microsoft Bot Framework or now Azure AI service structure, where Pypestream is better suited is in those organizations who want to truly have a partner in development. Pypestream allows the flexibility for your Dev teams to do it themselves, or to be in a managed service where you provide requirements and information and they build and allow you to test and give approvals. They are more willing to work directly with you versus a Microsoft where you will eventually get pushed off to a 3rd party partner to help with advanced implementations.
The ROI has increased more than approx. 50% (exact details to be confirmed) based on cross-channel orchestration
Using push notifications alone, we have seen a huge increase in app engagement which was a challenge before to nudge users to get back to the App after initial download
