TrustRadius: an HG Insights company

Airship vs. ShoutOUT Messaging Platform vs. TrueDialog

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Airship

    Score9.1 out of 10
    N/AThe Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle.N/A

    ShoutOUT Messaging Platform

    N/A
    Mid-Size Companies (51-1,000 employees)
    ShoutOUT is a business texting tool to send personalized SMS campaigns, with advanced personalization and segmentation features. Users can send: personalized alerts promotions reminders short links marketing / promotional campaigns customer feedback collection customer updates conversational messaging team communication in any SMEs including the…

    $0.01

    per SMS per SMS

    TrueDialog

    Score9 out of 10
    N/ATrueDialog is a cloud-based mobile text messaging solution that supports instant, personalized communication between businesses and their customers, from the company of the same name in Austin, Texas.

    $99

    per month

    Pricing
    AirshipShoutOUT Messaging PlatformTrueDialog
    Editions & Modules
    No answers on this topic
    Growth
    $9.99
    per month per SMS
    Pro
    $19.99
    per month per SMS
    Starter
    Free subscription
    per SMS
    Small Business
    $99
    per month
    Business Pro
    $375
    per month
    Enterprise
    $899
    per month
    Custom Enterprise
    $2499
    per month
    Pay-as-you-Go
    No Monthly Fee
    API Only
    Pricing based on a per message or per thousand message basis
    Offerings
    Pricing Offerings
    AirshipShoutOUT Messaging PlatformTrueDialog
    Free Trial
    YesYesNo
    Free/Freemium Version
    NoYesNo
    Premium Consulting/Integration Services
    YesYesNo
    Entry-level Setup FeeOptionalNo setup feeNo setup fee
    Additional Details———
    More Pricing Information
    Community Pulse
    AirshipShoutOUT Messaging PlatformTrueDialog
    Considered Multiple Products
    Airship (formerly Urban Airship)
    No answer on this topic
    ShoutOUT Labs
    No answer on this topic
    TrueDialog
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    17 Answers
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    14 Answers
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    17 Answers
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    10 Answers
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    10 Answers
    No answers on this topic
    No answers on this topic
    Best Alternatives
    AirshipShoutOUT Messaging PlatformTrueDialog
    Small Businesses
    EZ Texting
    Score9 out of 10
    Telegram
    Score8.8 out of 10
    No answers on this topic
    Medium-sized Companies
    Attentive
    Score8.6 out of 10
    Telegram
    Score8.8 out of 10
    No answers on this topic
    Enterprises
    No answers on this topic
    Telegram
    Score8.8 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    AirshipShoutOUT Messaging PlatformTrueDialog
    Likelihood to Recommend
    8.9
    (18 ratings)
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    6.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    User Testimonials
    AirshipShoutOUT Messaging PlatformTrueDialog
    Likelihood to Recommend
    Airship (formerly Urban Airship)
    Well-Suited for: 1. Mobile App Notifications: Ideal for targeted push notifications in apps. 2. Customer Segmentation: Effective for personalized marketing campaigns based on user data. 3. Event-Triggered Automation: Great for automated messaging based on user actions. 4. A/B Testing: Useful for optimizing campaign messages and strategies. Less Appropriate for: 1. Non-Mobile Channels: Less effective if the primary focus is on non-mobile communications like email or direct mail. 2. Basic Email Marketing: Other platforms might be better suited for simple, broad email campaigns without complex segmentation or personalization needs.
    Incentivized
    Read full review
    ShoutOUT Labs
    No answers on this topic
    TrueDialog
    TrueDialog is different from the other texting platforms because they offer a white-glove approach. You feel like they genuinely care about your business and want it to succeed.
    Incentivized
    Read full review
    Pros
    Airship (formerly Urban Airship)
    • The marketing push notifications are very effective, and it gives us free hand to define different business criteria to target user groups
    • The user experience or the message content could differ from Android and iOS, and this is a huge benefit for us
    • As an Architect, troubleshooting an issue is very detailed and the time it takes to troubleshoot an issue is considerably less from our previous product
    Incentivized
    Read full review
    ShoutOUT Labs
    No answers on this topic
    TrueDialog
    • SMS Messaging.
    • Link shortener.
    • Contact center solution.
    Incentivized
    Read full review
    Cons
    Airship (formerly Urban Airship)
    • The automated A/B testing winner selection and application should be added
    • The flexibility of message shape, specifically incorporating transparency so messages do not need to be a rectangular shape
    • Faster and more reliable servers around the globe
    • Making more detailed use cases and tutorials to be followed can simplify things for users
    Incentivized
    Read full review
    ShoutOUT Labs
    No answers on this topic
    TrueDialog
    No answers on this topic
    Usability
    Airship (formerly Urban Airship)
    The interface takes a bit getting used to in order to know how to take advantage of everything. Some of the analytics that are available are particularly hard to find, so it's important to pay attention when customer support reviews everything, but everything I'd want and need in terms of Push and In-App messaging is all there.
    Read full review
    ShoutOUT Labs
    No answers on this topic
    TrueDialog
    No answers on this topic
    Support Rating
    Airship (formerly Urban Airship)
    I have not had to interact much with customer support as I have been able to find the vast majority of the answers I'm looking for within their documentation, which I very much appreciate because it saves me a lot of time. Customer support has been responsive and helpful for the most part during the couple of interactions I've had.
    Read full review
    ShoutOUT Labs
    No answers on this topic
    TrueDialog
    No answers on this topic
    Alternatives Considered
    Airship (formerly Urban Airship)
    We've tested a bunch of different CRM tools over the years and Airship has been a winner for its functionality, features, cost, and ability to integrate with other softwares that we use. It has been great for SMS and mobile in particular. It could certainly be a one stop shop for CRM.
    Incentivized
    Read full review
    ShoutOUT Labs
    No answers on this topic
    TrueDialog
    Message media's support was non-existent. They are from Australia so you call long distance and there only seems to be 2-3 people working for the company now.
    Incentivized
    Read full review
    Return on Investment
    Airship (formerly Urban Airship)
    • The ROI has increased more than approx. 50% (exact details to be confirmed) based on cross-channel orchestration
    • Using push notifications alone, we have seen a huge increase in app engagement which was a challenge before to nudge users to get back to the App after initial download
    Incentivized
    Read full review
    ShoutOUT Labs
    No answers on this topic
    TrueDialog
    • 10X our messaging capability.
    Incentivized
    Read full review
    ScreenShots

    Airship Screenshots

    Product screenshotProduct screenshotProduct screenshot

    ShoutOUT Messaging Platform Screenshots

    Screenshot of Dashboard

Main dashboard displaying the main menu on the left side, credit balance, campaign history, recent campaign analytics, contacts, and purchased sender IDs / mobile numbers, giving a holistic view of the user account with all important data at a glance.Screenshot of SMS compose box

Message compose box to edit the SMS content, add emojis and custom attributes, use saved templates or create new ones, and shorten link using the built-in URL shortener. The mobile phone screen displays how the SMS will look like in the recipient's phone.Screenshot of Campaign analytics

Campaign dashboard displaying all campaigns created to date, with the options to search previous campaigns by name, create new campaigns, and view in detail analytics for each campaign by clicking on them.Screenshot of Contact Segmentation

Group contacts based on their personal data, purchase behaviors, demographics etc. View all added contacts and relevant data as well as created contact groups, with the options to add new contacts, search contacts, download contacts, and filter contacts by  attributes (e.g., location, age, browser).