Animoto vs. Snagit

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Animoto
Score 8.7 out of 10
N/A
New York-based Animoto offers their video editing platform supporting individual video creators and businesses with different tiers of service up to their business plan for marketing teams wishing to create high quality to distribute across social media sites.
$0
per month
Snagit
Score 9.6 out of 10
N/A
Snagit is screen capture and recording software from TechSmith, that lets users capture the screen and camera, add additional context, and share images, GIFs, or videos across preferred platforms.
$39
per year per user
Pricing
AnimotoSnagit
Editions & Modules
Free
$0.00
per month
Professional
$29.00
per month
Team
$79.00
per month
No answers on this topic
Offerings
Pricing Offerings
AnimotoSnagit
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsOne-time license cost One license per user - install on 2 machines, for work and home use Compatible with Windows and MacOS Optional Maintenance renewal - first year included FREE Upgrade to the next version Phone, chat and email support Access to Snagit Certification with 20+ exclusive how-to videos Enhanced Screencast integration to share content, plus the newest starter Assets for Snagit
More Pricing Information
Community Pulse
AnimotoSnagit
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AnimotoSnagit
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Score 10.0 out of 10
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Score 9.4 out of 10
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All AlternativesView all alternativesView all alternatives
User Ratings
AnimotoSnagit
Likelihood to Recommend
9.0
(5 ratings)
8.9
(97 ratings)
Likelihood to Renew
-
(0 ratings)
9.4
(2 ratings)
Usability
-
(0 ratings)
7.5
(4 ratings)
Support Rating
9.0
(1 ratings)
9.0
(14 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
AnimotoSnagit
Likelihood to Recommend
Animoto
Animoto is great for small to mid-sized business looking for control over their own video marketing. Allows someone with initiative and "scrapbooking mentality" to create professional-looking videos with ease. If you have even the smallest of marketing budgets, Animoto is perhaps the most worthwhile investment--that is, if you're able to get decent photographs or video clips to build from.
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TechSmith
I have recommended Snagit several times. Discussion of screenshot programs is not something that often arises often, in my work environment. When such a situation does arise, I make it clear that Snagit is my go-to solution for anything related to screenshot capture. It opens the captured image directly into an editor window for quick and easy manipulation.
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Pros
Animoto
  • Online editor, no download required.
  • Music library to add sound to your video.
  • User friendly tools in the interface.
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TechSmith
  • Being able to take screen captures quickly and with just a keystroke is a prime feature. I took several screenshots just yesterday to show folks, which saved me from taking the time to meet with [...] everyone.
  • Obviously recording and sharing video is Snagit's strength. It does this as well as any product I have used. It is not an editor but there are a lot of capture features that cover just about any situation.
  • One great feature that Snagit has is the ability to pull text from a capture. We don't use this a lot but when it is needed it is a huge time saver.
  • The settings and tools within Snagit are intuitive and easy to find.
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Cons
Animoto
  • Great visual tool that lets you intelligently communicate what you are seeking to explain to your audience. More features I might suggest would be anything that makes it more interactive with the viewer in real-time.
  • For the price , it is a great deal as is.
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TechSmith
  • Image merge - I wish there was an easier way to merge two images in one.
  • Scrolling capture - even though this is one thing I love, sometimes the text gets wonky when I use this feature.
  • The shortcut - this feature feels super unnecessary. And it can be annoying when every time I move my mouse to the right of the screen it pops up.
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Likelihood to Renew
Animoto
No answers on this topic
TechSmith
I think that the tool is excellent for what it is being used for. I particuarly like the ability to capture content from the screen whilst using the scroll wheel on my mouse. It is very annoying when your try to capture something with grab and you can't scroll which leads to multiple images
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Usability
Animoto
No answers on this topic
TechSmith
It's button centric for easy access to every feature. Everything allows undo! It works like any other standard Windows application. Everyone can be a professional without having to select every feature yourself by using the built in styles with just one click of a button in most cases. Every button is clearly labeled too.
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Support Rating
Animoto
We haven't actually needed much support so that in itself says a lot about the software. It was easy to use and had great tool tips that guide you through the tool so you don't even need to reach out to support. There are help files that are there when needed, and some of these are helpful to us as well because again, we didn't have to reach out and wait for support.
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TechSmith
I've actually never had to contact support as the tool is easy to use. One aspect is that they upgrade and send email notifications of the upgrades. They don't charge extra for upgrades and their enhancements fall in line with the way we use the tool. We haven't had to submit any upgrade requests as the tool already does what we need it to do.
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Implementation Rating
Animoto
No answers on this topic
TechSmith
It's a simple next next finish install. The SnagIt Library in the user profile should probably be backed up to make sure they have access to their old screen captures. We frequently will go back to previous captures and add context bubbles etc. when software changes to show the "old" vs "new". Also, go to SnagIt's website and download the additional Stamp Sets for the user. These are terrific. I wish there was one download to get them all, but you have to download and install them one set at a time. It's worth it - especially for training how-to's.
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Alternatives Considered
Animoto
We had invested in making our own videos using YouTube, and even Camtasia. But they were still us interpreting on behalf of our audience which took forever. Once we found Animoto, it was so much easier to upload the pics our audience would send us. From there we had a 100% positive response, that we had indeed captured what they were trying to say.
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TechSmith
Windows free snipping tool - Con: had to save each screen shot before I could take another screen shot and couldn't draw nice circles/rectangles around the area of the screen shot to bring attention. Chrome plugin options - Con: editing tools were lacking.
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Return on Investment
Animoto
  • we created many video clips that deliver the exact message we want to the audience leads to more business and more profits for us.
  • Good for beginners to start making their own videos
  • free version of this software put watermark while exporting videos.
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TechSmith
  • Snagit isn't a very expensive product in general so it has been a huge ROI for us
  • It saves me countless amounts of time each day
  • I'm able to share instructions much easier and allows for more time spent on other tasks
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ScreenShots