What users are saying about

ARchitect

4 Ratings

Traackr

3 Ratings

ARchitect

4 Ratings
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Score 8.9 out of 101

Traackr

3 Ratings
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Score 7.3 out of 101

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Likelihood to Recommend

ARchitect

Creating an institutional memory of all interactions with the analysts whether live, email, events, etc.
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Traackr

Traackr is well-suited for the team that is looking for a quick solution that will go far. For very well-developed teams, adopting a whole new platform like Traackr may not be best-suited for the entire team. Or at the very least, ensure that you are well-equipped to train and educate each and every team member of not only how to use Traackr but also on why Traackr is necessary for the holistic strategy.
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Pros

  • Effective user interface that makes finding information and using various functions fast
  • Analyst and firm database is updated on a continuous basis
  • Eliminates many emails between AR members because the information needed is quickly available through ARchitect
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  • The influencer search function is very robust and the database extends to many different areas.
  • The framework and Traackr tools are easy-to-use and help efficiently and effectively guide our and our clients' strategies.
  • Platform is very user-friendly. You don't need to be a technical expert to use it.
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Cons

  • For our use case, the isn't any functionality or changes needed. It has been fine -tuned for 14 years so it is incredibly robust.
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  • Some advanced capabilities may require additional technical skills from the user (e.g., analytics, insights development).
  • Filters could be more granular or more importantly, customizable.
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Alternatives Considered

There is no equivalent to ARchitect on the market. We, like many AR programs, used Excel spreadsheets and Word docs before getting ARchitect. Those general purpose tools are sub-optimal for AR management.
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Return on Investment

  • ARchitect is a "force multiplier" permitting a small AR team to handle many more analysts and many more products
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  • Easy and ideal for any influencer strategy
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Screenshots

Pricing Details

ARchitect

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Traackr

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details