AtomicWriter vs. DemandScience

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AtomicWriter
Score 7.4 out of 10
N/A
AtomicWriter helps users create original content optimized to maximize visibility for content marketing campaigns.N/A
DemandScience
Score 7.7 out of 10
N/A
DemandScience is a data-driven marketing platform that offers lead generation and data services that accelerate the technology sales process by identifying intent among technology buyers. Founded in 2009, DemandScience helps marketers meet the ever-changing demands of B2B sales.N/A
Pricing
AtomicWriterDemandScience
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AtomicWriterDemandScience
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
AtomicWriterDemandScience
Content Creation
Comparison of Content Creation features of Product A and Product B
AtomicWriter
10.0
1 Ratings
21% above category average
DemandScience
-
Ratings
Ideation10.01 Ratings00 Ratings
Approval workflows10.01 Ratings00 Ratings
Content collaboration10.01 Ratings00 Ratings
Content calendar10.01 Ratings00 Ratings
Network for content licensing/production10.01 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
AtomicWriter
9.4
1 Ratings
15% above category average
DemandScience
-
Ratings
Content hub10.01 Ratings00 Ratings
Forms / Gated content10.01 Ratings00 Ratings
Embedded CTAs10.01 Ratings00 Ratings
Content distribution9.01 Ratings00 Ratings
Content automation8.01 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
AtomicWriter
8.2
1 Ratings
5% above category average
DemandScience
7.6
17 Ratings
3% below category average
Audience profiling and targeting7.01 Ratings8.317 Ratings
Closed-loop tracking and reporting9.01 Ratings00 Ratings
Content performance analytics8.01 Ratings7.614 Ratings
Campaign optimization dashboard9.01 Ratings6.910 Ratings
Competitive analytics8.01 Ratings00 Ratings
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AtomicWriterDemandScience
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User Ratings
AtomicWriterDemandScience
Likelihood to Recommend
10.0
(1 ratings)
7.6
(75 ratings)
Likelihood to Renew
-
(0 ratings)
6.0
(2 ratings)
Usability
-
(0 ratings)
6.2
(3 ratings)
Support Rating
-
(0 ratings)
6.8
(69 ratings)
Implementation Rating
-
(0 ratings)
4.2
(3 ratings)
User Testimonials
AtomicWriterDemandScience
Likelihood to Recommend
Atomic Reach
AtomicWriter is especially suitable for blog writing and for this type of work. It also gives different formats and restructures it with a great view. I think that's it.
Read full review
DemandScience
Demand Science did deliver the quantity of leads without issue. The data for a few was not accurate (bounced when following up). But they agreed to make good by providing substitute leads to meet the quota. Towards the end of my project, they lost a few folks, and so the end of my campaign got a little rough as they were taking over some assignments midway. But we ultimately completed the SOW. I will say that the leads did not perform well in our email cadence - none converted. However, this was a test of the concept for us. Content syndication had a lower cost per qualified lead than some other tactics, so we tested it. Your results may vary, based on your follow-up and your market.
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Pros
Atomic Reach
  • Makes my writing awesome.
  • Restructures it.
  • Gives me different writing formats.
Read full review
DemandScience
  • The initial pitch and contact from Mason used "show me you know me" well, which we felt was a good sign of company culture and approach to database marketing.
  • Delivery of leads was ahead of schedule.
  • They set expectations, and then delivered what they said they would.
  • The leads matched our criteria as agreed.
  • Regular check ins and catch ups, and patience when thing were taking a bit of time to get sorted here.
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Cons
Atomic Reach
  • Nothing too bad.
  • Needs more features.
  • Should be less expensive.
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DemandScience
  • We would like to see more proactive communication on what's working and what's not without requiring a meeting - regular reporting cadence to assess asset quality
  • A dashboard view might be nice as well, again, so we can look at an asset and see how it's performing (or if it isn't) without having to wait on a rep to pull a report or schedule a walkthrough
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Likelihood to Renew
Atomic Reach
No answers on this topic
DemandScience
Our executives decided to not renew because we were not seeing the ROI they were looking for. However, our executives did not make the best decisions on the data Demand Science provided.
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Usability
Atomic Reach
No answers on this topic
DemandScience
The leads were pretty straight forward. However, their appointment setting did not integrate well into our system and many of the meetings didn't occur. I had to chase a lot of prospects and many times Demand Science didn't provide direct dials.
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Support Rating
Atomic Reach
No answers on this topic
DemandScience
Our rep is always available and quickly responds to any question we have. I haven't worked with other partners who are as proactive and excited to help us as our DemandScience rep is. He reaches out with new ideas and suggestions frequently. They are happy to make any changes needed to the campaigns and make those changes quickly and efficiently. They work well with our execution agency, but are also happy to meet with us directly to provide insights and support.
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Implementation Rating
Atomic Reach
No answers on this topic
DemandScience
They did extremely well. However, our executives did a poor job in defining our ICP so we didn't get the maximum benefit out of it.
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Alternatives Considered
Atomic Reach
No answers on this topic
DemandScience
I've not used another content syndication company, and I probably won't after the lack of results we've had. I have used direct email organizations, and they are stronger but also more expensive, so you have to weigh your priorities. I could see if you were selling a specific product or software and how this could be beneficial, but I'd steer away from it for services.
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Return on Investment
Atomic Reach
  • Nothing at all
  • -
  • -
Read full review
DemandScience
  • We have been able to grow our lead numbers with high quality leads at a reasonable cost
  • We have been able to generate just the leads we want to support our Business Development team
  • We have been able to get our content in front of our specific TAL
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ScreenShots