Good for top of funnel lead building.
July 09, 2023
Good for top of funnel lead building.
Score 6 out of 10
Vetted Review
Verified User
Overall Satisfaction with DemandScience
DemandScience was used to gather intel on a specific targeted audience around multiple service lines within our business and to drive a higher count of credible prospects to our business development team. Knowing sales is about having conversations and how many people you need to touch in order to gain those conversations; we needed more qualified candidates.
- They are very organized at tracking the leads and presenting that to your team.
- They manage the landing page creation for your assets.
- They help train and understand how to manage the leads.
- Better lead flow to CRM.
- Setting expectations on nurture tracks and what sales need to do with leads.
- Landing page setup and the utilization of buying signals. A way to differentiate top, middle, and bottom-of-funnel leads.
- No qualified leads came from the program.
- No ROI was gained.
- The impact was negative because no cost was recovered.
I've not used another content syndication company, and I probably won't after the lack of results we've had. I have used direct email organizations, and they are stronger but also more expensive, so you have to weigh your priorities. I could see if you were selling a specific product or software and how this could be beneficial, but I'd steer away from it for services.
Do you think DemandScience delivers good value for the price?
Not sure
Are you happy with DemandScience's feature set?
No
Did DemandScience live up to sales and marketing promises?
Yes
Did implementation of DemandScience go as expected?
Yes
Would you buy DemandScience again?
No